News
Food and beverage industry news.
Sweet Protein Sweelin Achieves GRAS Status
Amai Proteins announced today its sweet protein sweelin received GRAS (Generally Recognized as Safe) approval by the U.S. Food and Drug Administration.
Vertical Integration Fuels Growth Strategy for REAL Cookies and Creations Foods
Manufacturing capacity can be a CPG brand’s secret weapon to scale, and a growing number of businesses are looking to like-minded companies to combine resources and stoke growth.
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There Is No UPF Regulation Coming, RFK Jr. Claims
Despite the Administration’s assertion it will rein in the ultraprocessed foods prevalent within American’s diets, Robert F. Kennedy Jr., claims there won’t be any new regulations imposed in order to do so.
TRUFF Debuts Its First Mild Hot Sauce
Truffle-enhanced condiment brand TRUFF is broadening its reach with non-heat-seeking consumers by introducing its first ever Mild Hot Sauce.
Distribution: Scott’s Protein Balls Roll To Target, Kosterina Goes National
In this roundup, Scott’s Protein Balls reach Target alongside Crave New World’s frozen clean label entrees. Kosterina take its balsamics nationwide with Walmart while Chickapea hits Costco and more.
Kraft Heinz Calls Off Breakup, FoodStory Enters the Octagon, Buttery Apparel & More
This week, we’re discovering how to turn an idea into a retail success, keeping tabs on Barron Trump’s beverage play, and discovering how Khloud is getting itself into a real pickle. Hey, what more could you ask for?
New Products: Coconut Cult Teams Up with MALK, Bitchin’ Sauce Goes Beyond Dips
In this week’s new products roundup, Purely Elizabeth enters the world of ingestible beauty, Coconut Cult joins forces with MALK and Bitchin’ Sauce ventures beyond the refrigerated aisle.
Inside The Early Success Of JiMMYBAR!’s Creatine Launch
JiMMYBAR! has seen early “massive” success of its Creatine Bars, representing an inflection point for the 12-year-old company.
Marketing: Khloud Teams Up With Hot Girl Pickles For Galentine’s Day
Khloé Kardashian’s better-for-you snack brand Khloud is tapping into the dill pickle flavor craze with its latest addition; Factor and Perfect Snacks tap Olympic athletes.
FoodStory Punches Into Protein Bars With UFC Backing
FoodStory Brands is fighting its way into the crowded protein bar category through a new strategic partnership with UFC, the global mixed martial arts organization.








