News

In FBU’s final series of interviews with attorney Adam Dash, we focus on intellectual property law and contracts between companies and their employees and third party contractors. These two segments will help entrepreneurs better understand how to protect their brands and also shed some light on the importance of having a contract between themselves and the people they work with.

Food fights aren’t just for kids. Today’s food and beverage manufacturers and retailers are waging fierce battles for bigger and bigger pieces of the proverbial pie—and paying close attention to who’s buying what. And for good reason: what makes it into the shopping carts of the most powerful cohorts is the evidence they need to divine their business futures.

FBU attended several of the educational sessions featured at the 2015 Natural Products Expo West, and it was apparent that the ones focused on special diets were drawing in the biggest crowds. While not an examination of the science behind the diets, the sessions did focus on the evolution and rise in consumer adoption of each, and, consequently, the effect on innovation for manufacturers.

In part one of our interview with attorney Adam Dash, we focused on what entrepreneurs need to know about forming a business entity. Today, we’re continuing the discussion with Dash, who talks about the permits, licenses and regulations that food or beverage entrepreneurs will require when launching and expanding their businesses.

Parking lot shopping-cart wranglers might want to reconsider their job security as major retailers continue to focus on opening more small-box format stores. Wal-Mart and Target are just two companies racing to invest in small-box urban stores aimed not at stock-up shoppers but rather at quick-trip shoppers who are more likely to carry a basket–if they use one at all.

If you work in the natural or healthy products industry, chances are you were at Expo West this past weekend. It’s the world’s largest natural products trade show and though the process was somewhat of a disorienting experience – hacking our way through rows of nearly 3,000 exhibitors, trying out hand creams, puffed quinoa and vegan burger patties alike – FBU found the experience to be equally exhilarating.

When new brands exhibit at a trade show, the goal is to get noticed by buyers, distributors, the media as well as some consumers. But with over 70,000 attendees and 3,000 stalls to compete with, how can a new brand get noticed at a show like Natural Products Expo West? To get some answers, FBU spoke with a cadre of new brands that showcased their wares in Expo West’s Next Pavilion, and discussed the tips and techniques they use to generate traffic.

Considering the consumer clamor in recent years for all-things-natural, it’s no wonder that food and beverage manufacturers may occasionally stretch the boundaries of the term to apply it to their products.

It has been decades since expectant parents felt compelled to paint the nursery walls baby blue for boys and cotton candy pink for girls. But gender-specific marketing can be a huge turnoff for many shoppers–particularly Millennials and the cohort behind them, Gen Z. Both have proven to be the most gender-bending consumer groups to date.

With restaurant industry sales rising to over $7 billion in the United States, who would have thought that Americans actually prefer eating at home? That’s what a new report, “The Evolution of Eating,” by national CPG brokerage firm Acosta Sales and Marketing is saying.