Food Industry News, Insights, and Education for the CPG Community

The Supreme Court is expected to rule soon on a potential TikTok ban in the U.S. that would pose significant challenges for packaged food and beverage brands relying on the platform to reach its 170 million American users. How would a TikTok ban affect the consumer packaged goods industry? And how can brands prepare now?

Good Culture co-founder Jesse Merrill dishes out the details of his journey from a former beverage marketer and first-time food entrepreneur to the so-called Big Cheese, and shares perspective on how to design and market a disruptive product, challenge consumer perceptions and ride the wave of success.

Ready-to-eat meal purveyor Proper Good, Inc. announced today that it closed a $3.5 million funding round in the fourth quarter of 2024, backed by internal investors. The capital infusion will help fuel brick-and-mortar growth and increase household penetration.

Getting a foot in the door at Whole Foods Market stores can often be the first drop of fuel in a brand’s path to scale. The natural retailer’s executive leader of local and emerging brands, Casey Gaston, shared best practices at Nosh Live Winter 2024.

Snack industry co-manufacturers Bar Bakers and TruFood Manufacturing have officially combined operations, today debuting under a new unified identity, Tandem Foods.

Knowing when to pivot is paramount to an early-stage brand’s survival, but putting aside your first products to start again from scratch can be an equally risky proposition. Gut health brand Preme is taking the leap.

Plus, Olyra expands at Whole Foods Market, Bumpin Blends hits the bullseye, and The Only Bean rolls in to Costco.

In this week’s notable new products roundup, Kodiak teams up with Zac Efron to create a new protein-packed oatmeal flavor, RÁGU spices up its portfolio of pasta sauces with the help of Hot Ones, and Chips Ahoy! goes beyond cookies.

Deep Indian Kitchen, the fastest-selling brand in natural frozen entrees, per SPINS, announced today it has appointed industry leader Brian Sorenson as its first chief sales officer. The appointment comes as the brand seeks to continue accelerating sales growth, having more than octupled sales over the past five years, and become an industry leader in global flavors.

Eat Well Investment Group is accusing Superlatus Foods of fraudulently selling its plant-based food tech platform to avoid contractual obligations and scamming $10 million in cash and common stock.

Today, we’re taking a temperature check on how the state of the food industry last year will sway what’s to come, per market researcher SPINS’ 2025 Industry Update & Trends Predictions.

On this episode of CPG Week, the podcast dives into the revival of nostalgic beverage brands, the implications of California’s fight against ultra-processed foods and one beverage co-packer’s abrupt plant closure.

Flowers Foods’ management team sees significant growth potential for Simple Mills following its $795 million acquisition, as executives outlined plans to broaden the snack and baking mix brand’s distribution, accelerate new product development and amplify brand awareness during a conference call today. The new parent company plans to handle the business with a “fairly light touch, particularly in the early days” to preserve its entrepreneurial spirit.”

We’ve released a new digital content calendar to make it even easier for you to stay ahead in the food, beverage, and beer industries. See what’s coming up in 2025 and start planning ahead.