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Natural Products Expo West takes a toll on your inbox, making it easy to miss this week’s top industry news that occurred off the floor. Don’t worry, we’ve got you covered.

Though financial terms of the deal were not disclosed, Jerry Bello, managing partner at Keen, told BevNET that the investment is structured as a long-term play that includes an immediate infusion of working capital in addition to future tranches.

From baking mixes and cooking sauces to chips and crackers, producers at last week’s Natural Products Expo West showcased how they are using cauliflower to make nutrient-dense, gluten-free options of some of consumers’ favorite comfort foods.

In this video, filmed at the just-completed Natural Products Expo West, Tiny Hero director of marketing, Christie Lee, spoke with BevNET editor-in-chief, Jeff Klineman, about the company’s strategy to adapt its proprietary quinoa line to a variety of pre-finished dishes.

The FDA recently provided more context about how brands using natural sweeteners like honey or maple syrup should handle the labeling of their sugar content on the new Nutrition Facts label. But the question is, does this guidance provide enough clarity to sweeten industry leaders on this added sugar callout?

Natural Products Expo West has brought about a slew of new product launches, but it took a host of new faces joining CPG companies to support these investments.

Alpha Food Labs founder Mike Lee sees the future of food through the lens of personalized nutrition and experiential marketing; Launchpad founder Jeremy Smith on why brands shouldn’t let their brokers do all the talking, especially at Costco; pints and perspective on beer from Mr. Guinness; taking a lift with the Spindrift of hard seltzer. This episode is presented by Top Health Ingredients.

BevNET’s Ray Latif switched gears from sipping to snacking to meet some of the entrepreneurs from the Fresh Ideas Organic Marketplace tent at Expo West.

To suppliers, the end of the Whole Foods relationship isn’t a binary anymore, where they’re either in Whole Foods or they aren’t really in the natural channel at all.

Hot off the announcement of a $103M round of funding, the co-founders of Ancient Nutrition chatted with Project NOSH editor Carol Ortenberg about how the company has achieved such rapid growth in a short period of time.