Protein
Featured Protein Content
Protein Snacks: Saturated Trend or Hormonal Health Revolution? – Brightfield Group Q3 2025
With 35% of U.S. consumers actively seeking high-protein claims and 26% having bought a refrigerated protein or snack bar in the past three months, demand for protein snacks remains strong. Insiders can full the full report, curated especially for Nosh.
Junkless Is ‘Ready For Anything’ As It Platforms Into Protein
Two years since it was acquired by Mike Repole’s PE firm Impact Capital, JUNKLESS is expanding into a new category, protein bars.
Daring Foods Acquired by v2food With Ajinomoto Investment
Plant-based poultry producer Daring Foods has been acquired by Australian alt-protein company v2food, with backing by Ajinomoto Co, Inc. Financial terms of the transaction were not disclosed. Jeff Gendelman, CEO of Daring Foods, told Nosh the partnership will leverage the scale and frozen food expertise of Ajinomoto and the proprietary protein technology of v2food, bringing the brand into new protein formats and meal occasions across retail and foodservice channels.
Additional Content
Have We Reached Peak Protein Pasta? More Brands Muscle Into Category
Another day, another high-protein pasta. Egglife Foods today announced the launch of Power Pasta, a refrigerated fresh pasta formulated with eggs and no flour.
Inside Peter Rahal’s Evolution: Why RXBAR And David Are ‘Literal Opposites’
These days, Peter Rahal’s take on protein bars is more labcoat than loincloth. Here’s why.
Green Circle: Are Plant-Protein’s ‘High’ Costs Overstated?
A new report by Green Circle Capital Advisors is arguing that perception around plant-based protein costs being higher than their animal-based counterparts is inaccurate once you consider the actual protein content of meats and dairy products.
Kodiak Cakes Sells to L Catterton, Will Look to Go ‘Where White Flour Dominates’
Protein remains a major force of attraction for consumers, as is evidenced today by the sale of protein enhanced baking mix and snack brand Kodiak Cakes to private equity firm L Catterton.
Fermented Protein Supplier Erupts as a CPG Company
Nature’s Fynd thinks the plant-based market is ripe for disruption — and that the answer lies inside a volcano. Previously known as Sustainable Bioproducts, the company recently rebranded as Nature’s Fynd to turn its fermented protein — found in Yellowstone National Park’s ancient ‘supervolcano’ — into everyday plant-based food and drink products.
NACS 2019 Gallery: A Protein-Fueled Journey
This year’s annual National Association of Convenience Stores (NACS) trade show featured a variety of protein plays — from zero-sugar jerky to new bean and lentil snacks. In this gallery, we feature some of the newest protein plays spotted on the show floor.
Tyson: ‘Made with Plants’ Raised & Rooted Nuggets to Hit Retail
During Tyson’s third quarter earnings call yesterday, the future of both meat and meat-free items was on the table, as the company reported strong sales in beef and pork and prepares to launch a new meatless chicken line, Raised & Rooted, into retail next month.
Watch: Acme Aims to Expand Beyond the Bagel
While classics have their place at the table, century old seafood company Acme Smoked Fish wants their place to be at more than just the breakfast table. So the company is innovating, launching new products that target new day parts and use occasions.
Summer 2019 Fancy Food Show: Schuman Cheese Evolves to Reach Clean Eaters
At this week’s Summer Fancy Food Show, Schuman Cheese debuted an updated look for its Bella Rosa line of cheeses. The hope is to expand the brand nationally and attract new consumers with brightly colored new packaging and a new snackable format.
Stryve Plans to Fuel U.S. Consumers with Biltong
Meat snack producer Stryve doesn’t just want to be the country’s leading biltong brand; it wants to be the manufacturer of choice for the growing category. The company last week announced the close of a $16.5 million round of funding to not only grow its own brand but to grow its manufacturing facilities as well.