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Protein Bar Brand David Closes $75M Series A, Buys Ingredient Supplier
Peter Rahal’s new protein bar brand David has closed a $75 million Series A round and taken a step towards vertical integration with the acquisition of Epogee, one of its ingredient suppliers. The new tranche of funding was led by Greenoaks, with participation from Valor Equity Partners.
Additional Content
Vega Launches New Plant-Based Vega Protein+ Snack Bar
Mid-day mayhem and morning madness don’t stand a chance. NEW Vega® Protein+ Snack Bar helps consumers be prepared with anytime nutrition to help make life’s little surprises more bearable, now available in stores across the United States.
Amazing Grass Debuts Two New Organic Superfood Bars & Fresh Brand Look
Amazing Grass, the nation’s leading brand of plant-based, whole-food powdered supplements and nutrition bars, today unveiled two new Organic Superfood Bars.
Two Moms Gives Birth to Soul Sprout
As competition ratchets up for many of the the niche brands founded in the early wave of natural products, the choice today is either innovate or become irrelevant. Such is the case with snack brand Two Moms in the Raw, which after 10 years is relaunching as Soul Sprout. It’s not just a new name, however: the brand also has new leadership team, new formulation and new goal of appealing to a more mainstream consumer.
Hershey Lauches Brookside Yogurt Flavored Fruit & Nut Bars
As part of an increased focus on its snacking profile, The Hershey Company is proud to introduce a new flavor to its Brookside Fruit & Nut Bar line: Brookside Yogurt Flavored Fruit & Nut Bars.
R.e.d.d. Raises $1 Million for Its Multifunctional Bar
R.e.d.d, a Portland, Maine-based company, announced today it had added two flavors to its superfood energy bar line and raised $1 million dollars from investors including Dan Nordstrom, CEO of Outdoor Enthusiast, and Greg Hanson, Founder and Managing Partner. Nordstrom and Hanson will both hold seats on R.e.d.d.’s Board of Directors and the capital will go towards marketing, production and distribution.
Good! Greens Continues to Raise the Bar with New Hire and Product Growth
To meet the increasing consumer and retailer demand for their products on a national scale, Good! Greens, the all-natural line of wellness snacks, recently added new talent to the team and is expanding its line of health and wellness products.
Big Infestment: Insect Protein Brand Exo Lands $4 Million Round
Yesterday, insect-based protein snack bar company Exo Foods announced the closing of a $4 million Series A investment round led by CPG incubator and private equity fund AccelFoods. Also investing in the round were a pair of venture capital funds, Start Garden and the Collaborative Fund, as well as celebrities like the author Tim Ferriss, the rap artist NAS and the endurance athlete Amelia Boone.
Mediterra Nutrition Bars Authorized in 10,000 Stores
NEW YORK— After launching only 20 months ago, award-winning Mediterra, the first company to introduce all-natural nutrition bars inspired by the Mediterranean Diet, today announced its latest milestone: authorization in 10,000 stores throughout North America.
Adding Execs, Bobo’s Builds Out Team and Aims Big
Bobo’s Oat Bars have always stood out for its quaint, homespun look and clean ingredients. And while the 10-year old brand may not have gotten the press of its brethren, it turns out it’s been quietly building sales of $8 million in 2015 alone. With new investment and employees, the company believes it’s ready to be the breakout bar of 2016.
Cue the Holiday Spirit as Sunbelt Bakery Launches Its Gingerbread Chewy Granola Bars
Sunbelt Bakery, maker of delicious granola snacks that have a bakery-fresh taste with no preservatives, announced today that the company has added a gingerbread seasonal flavor to its line of chewy granola bars. The new Gingerbread Chewy Granola Bars are available now for a limited time nationwide.