Food Industry News, Insights, and Education for the CPG Community

Direct-to-consumer cereal brand Magic Spoon quietly launched a limited run of cereal bars last month, step one in seeing if it can flex beyond its flagship product. Available in 16-count packs for $39, the bars sold out within 48 hours of launching on Magic Spoon’s website.

With supply chain shortages and inflated prices, this year’s holiday grocery shopping season may be notably different from years prior, according to IRI. In recent reports, the market research firm has examined grocery demand, out-of-stock rates, holiday promotions and shopping trends ahead of Thanksgiving this year.

In this week’s Checkout, Grupo Bimbo acquires gourmet popcorn maker Popcornopolis; Nature’s Fynd unveils plans for a new Chicago facility; Home Chef surpasses $1 billion in annual sales; and Straus Family Creamery tests seaweed to cut its cow-related methane emissions.

Amid both soaring consumer demand and supply chain constraints, it’s an “exciting and challenging” time to be in the food manufacturing business, according to Brandon Viar, the new CEO at natural product manufacturer Fresca Foods. After over two decades in the industry, the Colorado-based company is refreshing its leadership and growing its category offerings in an effort to embrace a new “entrepreneurial mindset.”

Better-for-you snack and frozen brand Nick’s announced today that it had raised an additional $100 million to grow the company’s distribution and product assortment.

Encouraged by growing retail sales growing across its confection and snacking groups despite supply chain restraints, The Hershey Company increased its 2021 net sales and earnings guidance today, as the company works to optimize in-store placement to boost category sales.

Candy season is in full swing this year as Halloween-themed chocolate and candy sales surpass pre-pandemic levels and food brands launch a wide range of better-for-you Halloween-themed products, limited time packaging and resurrected multiple sweet and savory spooky SKUs from past years.

Citing recent supply chain challenges, Credit Suisse lowered expectations for the company’s sales performance ahead of the release of its Q3 2021 earnings report next month.

Plant-based meat brand Daring Foods announced the close of a $65 million Series C funding round today in tandem with its launch into 3,000 Walmart stores. The funding round, its third over the past year, was led by Founders Fund alongside existing investor D1 Capital Group. Tennis star Naomi Osaka, NFL quarterback Cameron Newton, DJ Steve Aoki and Tiger Global founder Chase Coleman also participated.

VMG Consumer Acquisition Corp, a blank-check company formed by Investment firm VMG Partners, filed on Friday with the SEC to raise up to $200 million via an initial public offering.

Kraft Heinz raised its 2021 earnings outlook today, with CEO Miguel Patricio noting the company has performed better than previously expected as it continues to mitigate inflation costs and supply chain shortages.

As if pizza, rice, bread and pasta weren’t enough for cauliflower, now it’s coming for breakfast. Yesterday vegetable-focused frozen food brand Caulipower announced its latest launch, a three-SKU line of Breakfast Scrambles made with a base of cauliflower mixed with eggs, seasoning and chopped vegetables.

The EVERY Company has rebranded and launched a new product in its latest steps to become the “world’s leading animal-free protein platform,” in the words of CEO and founder Arturo Elizondo. Speaking to NOSH, Elizondo shared more details on the rebrand, new product and what’s next for The EVERY Company.

Canadian plant-based food company Above Food announced today its acquisition of Atlantic Natural Foods, including alt-protein brands Loma Linda and Neat, from AFT Holdings. The deal, valued at over $30 million, will grow the new company’s shelf-stable alternative protein offerings while allowing Atlantic Natural access to its vertically integrated plant-based protein supply chain.