Investment
Dive into the latest stories, interviews, and discussions relating to investment, funding, and mergers and acquisitions throughout the natural food industry. Explore what the financial future looks like for natural food entrepreneurs in terms of capital availability, deal terms, lending, and the strategic marketplace in order to help shape your planning strategy for the short and medium term.
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Featured Investment Content
Tastee Apple Acquires Art of Sucre
In an act of confectionery consolidation, candy apple maker Tastee Apple Inc. has acquired cotton-candy brand Art of Sucre, bringing a “social-first” next-gen brand under the stewardship of a legacy sweets manufacturer.
New Primal Invests In Supply Chain After Challenging 2025
New Primal is expecting significant growth in 2026 after co-investing in production and a solid foothold in poultry meat sticks.
What 2025 Revealed About CPG Capital: Northhall 2025 Annual Report
The Northhall 2025 Annual Report captures a year defined by restraint at the surface and momentum beneath it. While full-year venture activity declined again in 2025, the story shifts meaningfully when viewed quarter by quarter.
Additional Content
Keychain Unlocks New Opportunities With Hershey’s Investment
Manufacturing B2B platform Keychain recently added $2.5 million from The Hershey Company, bringing the technology company’s total investment to $20.5 million in under a year.
NUGGS Parent Company Simulate Sells To Ahimsa
Simulate, the producer of alternative protein brand NUGGS, announced it has sold to The Ahimsa Companies via a combination of cash and equity at an undisclosed valuation.
Betting On Breast Milk: Is Lactoferrin CPG’s Newest Functional Ingredient Obsession?
Bioactive protein lactoferrin used in supplements and infant formula is usually derived from cow’s milk but a number of precision fermentation companies are using innovative processes to create a less expensive and more sustainably sourced ingredient.
Mondelez’s SnackFutures Invests In U.K. Donut Company
Mondelez International’s SnackFutures Ventures announced this week it has taken a minority stake in air-fried, low-sugar donut brand Urban Legend. Financial terms of the investment were not disclosed.
Once Again Acquires Almond Manufacturer
Once Again announced today it has acquired California-based, organic almond manufacturer Big Tree Organic Farms as it seeks to increase efficiencies and reduce its environmental impact for its West Coast industrial customers.
Mezcla Expanding, Rebranding Following Fresh Funding
Protein bar maker Mezcla is unveiling new branding as it enters its next phase of growth following a recent funding round that brings its total backing to more than $8 million. Additionally, the plant-based bars, which feature a puff-crispy texture, are rolling out to more retail shelves by year-end.
PepsiCo Acquiring Siete Foods for $1.2 Billion
PepsiCo, Inc. announced this morning it has entered into a definitive agreement to acquire Siete Foods for $1.2 billion. The transaction is expected to close in the first half of 2025, pending regulatory approval and customary closing conditions.
Big Picture Foods Acquired By Atalanta Corp
Big Picture Foods announced today it has been acquired by the Atalanta Corp. for an undisclosed sum.
PB&J Wars: Why Is Smucker Suing Chubby Snacks?
Earlier last week, The J.M. Smucker Company filed a lawsuit against crustless sandwich producer Chubby Snacks, accusing the startup of false advertising, trademark violations and disparagement in “years of advertising designed to tarnish the name and reputation” of Smucker’s competing Uncrustables brand.
Danone Makes $283M Offer to Purchase Lifeway Foods [Updated]
Danone SA is making a move to acquire leading kefir manufacturer Lifeway Foods, offering $283 million, or $25 per share, for the publicly traded company, according to a Schedule 13D form filed yesterday with the U.S. Securities and Exchange Commission.





