Healthy Snack Products Offer Consumers New Options

Late July is another chip company that wants to get consumers to drop the Doritos for a cleaner, healthier option. Their new flavors, Bufflao Queso and Siracha Fresca, play to the trend of spicy snacks as well as the consumer desire for more “extreme” combinations. The two flavors take one familiar ingredient (buffalo or siracha) and pair it with one more globally influenced flavor (queso or fresca).