In 2007 snack innovator Keith Belling felt guilty eating potato chips and decided to do something about it. The result, which spawned a slew of imitators and helped revolutionize the snack set, was Popchips.

In response to consumer demand, Tofurky announced today that it will launch two products at Natural Products Expo West: Moocho cheesecakes, the company’s first sub-brand, and a revamp of the previously discontinued Tofurky Pockets. The former may lead to other alternative dairy innovations.

Over the past two months, investment group and incubator Sonoma Brands has seen changes to its operating team including the addition of two managing directors. Founder Jon Sebastiani told NOSH the additions are reflective of how the firm has evolved since its inception.

Call it the Starbucks effect, but consumers now want their meals and snacks to be customized to their unique needs. As a result, brands offering these solutions found themselves as targets for acquisition and investment this week.

Despite consumers’ insistence that they want to eat healthier, classics like Kellogg’s Pop-Tarts have remained popular. Earnest Eats is hoping to offer consumers a better-for-you take on the classic with the launch of Toasties, a breakfast pastry that it believes can bring health benefits to the category.

As creative thinkers, chefs are filled with an infinite amount of ideas for new dishes and flavor combinations. What they don’t have is the time needed to execute on all of these ideas. Enter Render Provisions, a chef-driven line of food and beverages that partners with some of the hottest chefs in the country.

One of America’s greatest chefs, Nancy Silverton spoke about her approach to cooking and food innovation. She also explained why “having a business is not a hobby,” why she’s always trying to create food that is craveable, and how she navigates the challenges of modern marketing… aka making your restaurant bathroom “Instagrammable.”

Mexican-American family-owned food brand Siete Family Foods announced today the close of a $90 million minority investment from Stripes Group in order to help fulfill the company’s growth plan, co-founder and CEO Miguel Garza told NOSH. The brand hopes the news of the investment will inspire other firms to invest in other minority-owned and female-owned brands.

At NOSH Live, Siete co-founder and CEO Miguel Garza sat down with NOSH editor Carol Ortenberg to discuss how the family-owned business developed its own set of values, while at the same time it maintained focus and forged a new path: “living in the hyphen” as a Mexican-American brand.

In recent people moves, private equity firm VMG announced this week that Angad Hira has transitioned from his previous role of vice president to that of CFO and snack brand KIND announced that president and COO John Leahy will retire from the company.