Carol Ortenberg
Posts by Carol Ortenberg
Daily Harvest Expands Portfolio to Offer Snacks
Having made breakfast, lunch and dinner a little easier, direct-to-consumer frozen food maker Daily Harvest is turning its attention to snack time. The company announced today the launch of the Bites collection, its first ready-to-eat product.
Biena Closes Round, Bringing Total Funding to Over $15M
Snack brand Biena announced today the close of an $8 million round of funding. “It just made a lot of sense for us to go out and raise money to take advantage of the growth opportunities in front of us with the brand platform,” Founder Poorvi Patodia told NOSH about the round. The brand will use the capital for sales, marketing and innovation — possibly expanding beyond its current focus on chickpeas.
Sir Kensington’s Co-Founder Ramadan to Lead Hu Kitchen & Products
Paleo-focused Hu Master Holdings, owner of Hu Kitchen and Products, announced today that Sir Kensington’s co-founder and former CEO Mark Ramadan has joined the snack brand as CEO. Ramadan assumes the role from former PepsiCo executive Rita Hudetz who departed the company earlier this month. Co-founders Jason Karp and Jordan Brown told NOSH Ramadan brings a skill set that will help the brand scale to its next phase of growth.
PowerPlant Ventures Closes Fund II
Venture firm PowerPlant Ventures announced yesterday the close of its second fund. At over three times the size of its predecessor, Fund II, which closed at $165 million, will allow the company to further refine its deal structure, co-founder and partner Mark Rampolla told NOSH. He added that the firm “[wants] to change this mindset that capital only cares about return.”
Impossible Readies to Enter Retail in September
Meatless burger brand Impossible Foods is two steps closer to entering supermarket retail following FDA approval of a key ingredient and a new co-packer. The brand told NOSH it plans to enter retail in September.
Tyson to Launch Functional, Chilled Snack Line
Tyson is gearing up to launch a line of functional snacks later this year under a new brand called Pact. The line will launch with four varieties of Snack Bites — Gut Instinct (cranberry kombucha with probiotics), Gut Ahead (turmeric ginger with prebiotics), Vibe On (matcha blueberry “energizing”) and Glow With It (cocoa/coconut with collagen). Each bag of bites will be sold refrigerated, but last at ambient temperature for up to a week.
Aiming for Profitability, Bobo’s Raises $5.5 Million
Snack brand Bobo’s is ready for its next phase of growth courtesy of the close of a round of capital investment and the opening of a new production facility, CEO TJ McIntyre told NOSH. The goal is to eventually sell the company, and the raises are necessary steps, McIntyre told NOSH.
Urban Remedy Enters the East Coast Via WFM Partnership
In 2018 Paul Coletta, the CEO Urban Remedy, told NOSH that he would take the company into new markets beyond California. Now, nearly a year to the day, the company officially announced that it will launch into the New York metro area via a partnership with Whole Foods Market. The move comes after Urban Remedy achieved profitability in its Northern California market, posting an average annual growth rate for the trailing three years of over 80%.
One Year In and With $1M in Sales, Serenity Kids Closes Third Funding Round
When Joe and Serenity Carr first walked down the baby food aisle, the couple expected an array of healthy options that would mirror their own paleo diets, but those were scarce as cavemen. With plans to start their own family, the two decided to remedy the situation, launching a line of nutrient dense baby foods. Now the company is growing up, with its first round of institutional investment as it expands into conventional retail.
Clif, Kraft and Whole Foods Execs Join Emerging Brands
Over the past week several emerging brands announced the appointments of experienced CPG executives to their leadership teams. Tosi Health, 8Greens and The Modern Pod brought on talent from CLIF Bar, Kraft Heinz and Whole Foods Market, respectively, to help their businesses scale.







