Product Launch
Featured Product Launch Content
Beyond Meat Launches ‘Phytosphere’ Platform With Protein Powders and Savory Bars
Beyond Meat is launching a new “plant-powered” portfolio known as Phytosphere, marking the occasion by entering new categories including protein powders and savory protein bars.
Doich Unveils Protein Innovation As It Aims to Be ‘The LesserEvil of Confection’
Doich is gearing up to launch a line of Protein Cups in October, marking its first step beyond its flagship snacking dough. The new confection, which is free from seed oils and artificial sweeteners, will debut direct-to-consumer in 8-packs.
FUNDAY Natural Sweets Built Big Down Under. Now It’s Taking on the U.S.
Building a $100 million candy brand in a country of roughly 27 million people forced FUNDAY Natural Sweets to think beyond the better-for-you niche. Now, the Australian brand is seeking to translate that mass-market appeal to the U.S.
Additional Content
New Products: Pumpkin Seasonals Abound; Bachan’s Unveils First Category Expansion
In this week’s new products roundup, Bachan’s makes its first foray into the dipping sauce category, GOOD GOOD introduces what it claims to be the first no-added-sugar vegan lemon curd, and Wheaties honors tennis star Coco Gauff ahead of this year’s U.S. Open.
Growing Goodles: Deluxe Line Launch Set To Double Consumer Base
Goodles is turning the box on its head once again and looking to shake out a notch more of nostalgia for a new consumer group.
Inside Kencko’s Product Line Evolution After First Year In Retail
Smoothie powder producer Kencko is taking its freeze-drying expertise to a new aisles. The New York-based company recently introduced a new line of Iced Lattes and more as it marks it first year in retail.
New Products: Lay’s Global Flavors & Chosen Foods’ Pumpkin Spice Avocado Oil
In this week’s new products roundup, Pop-Tarts unveils its biggest product yet, Chia Smash launches a line of poppable PB&J bites, and Fishwife releases its new-and-improved Smoked Rainbow Trout after two years of R&D.
Plonts Bets on Microbes to Crack the Code on [Stinky] Plant-Based Cheese
Dairy cheese stinks, literally. Plant-based cheese (typically) doesn’t. That’s why category newcomer Plonts is seeking to crack the code by using microbes to achieve crowd-appealing taste, texture and smell.
New Products: Tantos’ Puffed Pasta Chips & Juicy Marbles’ Reformulated Plant-Based Ribs
In this week’s new products roundup, Ready. Set. Food! teams up with beloved children’s TV character Daniel Tiger to launch a line of puree pouches, Juice Generation makes its first foray into the gelato category and Bubbies unveils a TEA-riffic new flavor.
New Products: Collabs From Heinz, CaliBagels and DEUX, Spiceology’s First Spanish-Inspired Blend
In this week’s notable new products roundup, Hellmann’s turns up the heat through a new collaboration with Tajín, Spiceology launches its first Spanish-inspired spice blend and Ben’s Original makes its center plate debut.
New Products: 5-Hour Energy’s Hot Sauce & Cheez-It’s Collab With Hidden Valley Ranch
In this week’s notable new products roundup, 5-Hour Energy unveils its caffeinated BBQ sauce, Oat Haus teams up with Ambitious Kitchen, and Fx Chocolate expands its portfolio of protein supplement bars.
New Products: Heyday Canning’s Soups and Chilis & Carnation’s Jalapeño Flavored Evaporated Milk
In this week’s new products roundup, Digiorno teams up with Marvel to celebrate the upcoming release of “Deadpool & Wolverine,” Mavericks expands its snack portfolio with the introduction of sandwich crackers and Pilgrim’s hopes to “knock the boredom out of chicken.”
New Products: Collabs From Drumstick and Colavita, Belgian Boys’ Refrigerated Pancakes
In this week’s new products roundup, Death Wish launches its first offering specifically crafted for iced coffee consumption, Belgian Boys expands its lineup of breakfast products and HelloFresh teams up with Colavita for its Ciao, Italia menu.



