New Products: Collabs From Drumstick and Colavita, Belgian Boys’ Refrigerated Pancakes
In this week’s new products roundup, Death Wish launches its first offering specifically crafted for iced coffee consumption, Belgian Boys expands its lineup of breakfast products and HelloFresh teams up with Colavita for its Ciao, Italia menu.
Drumstick x 7-Eleven
Just in time for warmer weather, Drumstick and 7-Eleven have partnered to launch the Drumstick Slurpee Blue Raspberry Vanilla Cone. The frozen treat features a vanilla crispy cone with blue raspberry ice cream that’s topped with blue razz sauce ripples and candy bits. The Drumstick Slurpee Cone will be exclusively available at 7-Eleven, Speedway and Stripes stores nationwide for a limited time. For more information, visit nestleusa.com.
Belgian Boys
European-inspired food maker Belgian Boys has announced the launch of two new refrigerated breakfast products: Griddle Pancakes and Bite-sized Belgian Chocolate Chip Pancakes. The former is a European version of the traditional “American-style” pancake that heats up in one minute in the toaster, microwave, or stovetop. The latter brings poffertjes, or Dutch mini pancakes, and Belgian chocolate to an American audience. Both products are now available at Target stores nationwide. For more information, visit belgianboys.com.
Be Happy Snacks
Be Happy Snacks, the popcorn brand founded by the social media-famous D’Amelio family, has added two new flavors to its portfolio: White Cheddar and Himalayan Pink Salt. Beginning this month, both new flavors of the ready-to-eat popcorn will be available in 5 oz. bags at Walmart and Albertsons banners. For more information, visit behappysnacks.com.
Death Wish Coffee Co.
Fair trade and organic coffee producer Death Wish Coffee Co. has unveiled its first coffee specifically crafted for iced coffee consumption. Aptly named Ice Breaker, the new offering is a medium roast blend made with Peruvian and Guatemalan Arabica and Indian Cherry Robusta beans. Death Wish Coffee Co. Ice Breaker is now available for purchase online via the brand’s website and in-store at Meijer and Sprouts Farmers Market. For more information, visit deathwishcoffee.com.
Clio
Clio Snacks has unveiled its latest innovation, Mini Greek Yogurt Bars Dipped in Yogurt. Offered in two flavors – Strawberry Banana and Mixed Berry – the bars are now available for a SRP of $5.99 per 8-count box at Meijer, Wegmans and Market Basket. They will continue to roll out across retailers this year, starting with Kroger and Shoprite this fall. For more information, visit cliosnacks.com.
HelloFresh x Colavita
Meal kit delivery service HelloFresh has partnered with Italian specialty product maker Colavita to launch its limited edition Ciao, Italia menu inspired by the different regions of Italy. The menu offers a rotating selection of six new recipes including Molise-Style Sausage & Broccoli Penne, Puglia-Style Roasted Tomato Orecchiette, Abruzzo-Style Roasted Tomato Barramundi, Spicy Spaghetti Amatriciana with Bacon, Neapolitan Aglio e Olio Chicken & Pasta and Lombardy-Style Shrimp & Spinach Risotto. Available from the week of June 23 through the week of July 14, HelloFresh customers can choose from two recipes per week. For more information, visit hellofresh.com.
