Marketing

As the bar category continues to gain momentum among consumers, many brands are making their first foray into the space. In this roundup, we spotlight news from around the category, including Dave’s Killer Bread rolling out its new organic snack bars nationwide, Bobo’s introducing its protein bars at Winter Fancy Food Show 2023 and Tattooed Chef expanding its portfolio with oat butter bars.

From plant-based sushi to salsa starter pouches to fish jerky crunch snacks, there was something for every consumer type at this week’s Winter Fancy Food Show in Las Vegas. The show also saw Bobo’s making its first foray into the protein bar set, Savannah Bee Company and Runamok jumping on the hot honey trend and Wonder Monday launching a single-serve, better-for-you iteration of a classic dessert.

Digital advertising has become a nightmare for hemp food and beverage brands, regardless of whether or not their products contain CBD.

In this week’s roundup of notable new products, Tom’s Perfect 10 releases a dessert-inspired granola, Sambazon unveils shaker bottle-friendly smoothie cubes and Chobani expands its yogurt lineup with zero sugar offerings.

Organic kids food brand Plum Organics has fully redesigned its packaging across its entire portfolio that graphically represents the different products’ offerings.

This week’s smattering of notable new products brings winter-inspired breakfast items, a custom cookie kit from a prominent beer brand and a line of instant lentil meals.

While it may once have been considered the domain of country clubs and retirement homes, the sport of pickleball is making a play for the mainstream. As professional pickleball leagues earn serious attention – and investment – from the sports world, food and beverage brands see it as an emerging cultural trend, and they’re looking… Read more »

This week’s roundup of new products saw better-for-you iterations of classic Italian treats, chocolate products to help fight off aches and pains and new charcuterie trays for holiday entertaining.

This week’s roundup of new products saw brands kicking off the winter holiday season early with peppermint-flavored seasonal offerings , tipping the Scoville scale with new hot sauces and creating better-for-you chocolate truffles.

McCain Foods is boosting visibility of its sustainability goals through the launch of regenerative agriculture-grown Regen Fries in partnership with web3 platform Roblox and NFT-themed Los Angeles burger restaurant Bored & Hungry.