New Products: THC-Infused Chocolate Hazelnut Spread, Mochi Waffles & Frozen Breakfast Sammies

In this week’s notable new products roundup, MyMochi makes its first foray into the breakfast set with mini waffles, Rudi’s expands its frozen portfolio with the addition of breakfast sandwiches and butter launches THC-infused chocolate hazelnut spread just in time for Valentine’s Day.

Pop Up Bagels x Frank’s RedHot

Just in time for Super Bowl Sunday, Pop Up Bagels has teamed up with Frank’s RedHot to offer its consumers a limited edition RedHot Butter Spread inspired by the “iconic flavor profile” of America’s favorite Sunday Football food, wings. The butter spread will be exclusively available at Pop Up Bagel locations and can be pre-ordered for pickup or nationwide limited delivery starting this Sunday at noon. For more information, visit popupbagels.com.

Rudi’s Bakery

Rudi’s has grown its portfolio of frozen offerings with the addition of Breakfast Sandwiches, also known as “Sammies.” The sandwiches come in four varieties – Egg & Cheese Frittata with Bacon and Egg & Cheese Frittata with Sausage, both available on Rudi’s Organic Sourdough English Muffin or Gluten Free Brioche Bun – and contain between 13g and 17g of protein per serving. Rudi’s Sammies are available at select Sprouts locations for $8.99 per box. For more information, visit rudisbakery.com.

Butter

Butter has announced the launch of its THC-infused Chocolate Hazelnut spread just in time for Valentine’s Day. Each container of the new spread is infused with 200mg of live rosin (5g/10mg of THC per serving) and, according to the brand, the dosage gives consumers a long-lasting high similar to their favorite edibles. At launch, Butter’s THC-infused Chocolate Hazelnut spread will be available exclusively at the brand’s Ann Arbor location and Berkley flagship dispensary for $25 per jar. For more information, visit butterworld.com.

Deep Indian Kitchen

Deep Indian Kitchen has introduced its first frozen, handheld product line: Kati Street Wraps. Available in five varieties – Chicken Tikka Masala, Butter Chicken, Spinach Paneer, Chicken Curry and Potato & Pea Samosa – the grab-and-go product is crafted with handmade paratha (Indian bread) that crisps in the microwave in an included crisping sleeve. Deep Indian Kitchen’s Kati Street Wraps are sold individually and are now available exclusively at Sprouts. They will be available at additional retailers like Publix, Target and Giant in the coming months. For more information, visit deepindiankitchen.com.

General Mills

General Mills has puffed up its cereal collection with the introduction of LOADED. Available in Cinnamon Toast Crunch, Trix and Cocoa Puffs varieties, the new line offers a new twist on familiar favorites that features cereal squares filled with vanilla creme. The new cereals will begin hitting store shelves nationwide this month with a SRP of $6.88 per box. For more information, visit generalmills.com.

MyMochi

First previewed at Winter Fancy Food 2022, My Mochi has officially launched its new Waffle Bites. Available in Original, Blueberry and Cinnamon flavors, the new snack is the first-ever frozen waffle made with the sweet rice flour used in traditional mochi, the brand claims. The ready-to-eat waffles can be thawed or briefly heated in the microwave and are currently rolling out in select Harris Teeter, Meijer, Shop Rite and Smart & Final stores across the Northeast with a SRP of $5.99-$6.99. For more information, visit mymochi.com.

Real Good Foods

Better-for-you frozen foods company Real Good Foods has dropped its newest entrees: Low Sugar BBQ Pulled Pork and BBQ Pulled Chicken. According to the brand, the new products have more protein, no added sugar, and “far less” carbohydrates than the leading BBQ entree brands in retail grocery stores today. Real Good Foods’ new BBQ entrees will be merchandised in the frozen section of Kroger and Kroger family stores nationwide starting this month. For more information, visit realgoodfoods.com.

EVOLVED

EVOLVED Chocolate has expanded its Chocolate Cups line with the addition of Organic Strawberries & Cream. The new cups feature a 72% cacao dark chocolate exterior filled with strawberry cream and coconut sugar. EVOLVED’s are available for purchase via the brand’s website for $20 per two boxes (14 cups total). For more information, visit eatingevolved.com.