Investment
Dive into the latest stories, interviews, and discussions relating to investment, funding, and mergers and acquisitions throughout the natural food industry. Explore what the financial future looks like for natural food entrepreneurs in terms of capital availability, deal terms, lending, and the strategic marketplace in order to help shape your planning strategy for the short and medium term.
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Featured Investment Content
Whole Foods Evolves As Natural Merges Into Mass
Amazon is planning to absorb all 100,000 Whole Foods employees, including frontline staff, into its core business structure, per a report this week from Business Insider.
BranchOut Food Gets $2.5M To Expand Production
BranchOut Food received $2.5 million in funding through a common stock sale as it moves to expand its production facility.
Smash Foods Closes Seven-Figure Round To Fuel Further Growth
Smash Foods has closed a seven-figure funding round to expand availability of its superfood spreads and snacks, according to co-founder and chief operating officer Steve Ford. The round was led by Eclair Partners with participation from Label Capital and The Family Fund, alongside a strategic supply chain partner.
Additional Content
Kellogg’s Completes Corporate Split
As of this morning The Kellogg Company is no more. The global food giant completed its previously announced business split into two new separate entities: Kellanova and The W.K. Kellogg Company.
Blue Apron Sold For $130 M
Blue Apron announced this morning that Wonder Group, the privately held, vertically-integrated “Fast Fine” dining delivery services founded by Marc Lore, will acquire the company for $13 per share or approximately $130 million in equity value.
Shopify Deepens Ties to B2B Marketplace Faire
Shopify has invested in B2B wholesale marketplace Faire to creating a partnership to streamline management and purchasing operations for merchants and retailers between the platforms.
Second Nature Picks Up Sahale From Smuckers
Snack platform Second Nature Brands (SNB) has purchased nut brand Sahale Snacks from The J.M. Smucker Company.
Wellfull Relaunches Jenny Craig As D2C Meal Platform
Wellful, an omnichannel health and wellness company, is rebooting weight management company Jenny Craig as a direct-to-consumer meal platform.
LesserEvil Brings in $19M, Reports 40% Bump in Valuation
Snack brand LesserEvil has closed a roughly $19 million capital raise, as it seeks to bet big on single-serve snacking and automation. Of the total raise, $13.5 million will go towards offering early investors liquidity while $5.5 million will go to the company as a primary transaction.
CPG Experts Team Up to Launch $312M Fund Humble Growth
Today Nick Giannuzzi, founder of law firm Giannuzzi Lewendon, along with RxBar founder Peter Rahal and Orgain founder Andrew Abraham, announced the official launch of their venture firm Humble Growth, which is debuting with a first fund of $312 million.
Aerofarms Emerges “Fully-Funded” From Chapter 11 Filing
After filing for Chapter 11 bankruptcy in June, Aerofarms announced today it has restructured the organization to be “fully-funded” following the court’s approval of its asset purchase agreement.
Obvi Wants to ‘Infiltrate’ Midwest with Expanded Coffee, Pet Brand Platform
Last month, collagen powder mix maker Obvi made its first acquisition, purchasing ground coffee manufacturer Coffee Over Cardio. The deal is just the first step, the company said, in its mission to become a CPG portfolio with a deep presence in the Midwest by way of its New Jersey HQ.
Quinn Foods Announces Long Awaited New CEO
Gluten-free snack brand Quinn Foods has ended over a year and a half searching elevating chief commercial officer Al Matulis to CEO who has been with the company since 2019.