Seven Sundays Welcomes PB Puffs to the Breakfast Table at Expo West 2026

ANAHEIM, CA (March 3-6, 2026) — Seven Sundays, the clean-label breakfast brand redefining modern morning staples, is returning with its newest cereal creation: PB Puffs, a salty-sweet peanut buttery protein cereal. Expo West attendees are invited to visit Booth N1330 for a first look at PB Puffs and a preview of what's next as Seven Sundays continues to build a breakfast brand designed for every table, and every generation.

Seven Sundays has built a loyal following by thoughtfully transforming familiar breakfast foods into better-for-you essentials that prioritize people and the planet. PB Puffs carry that mission forward, offering a nostalgic take on puffed cereal with today's clean-label standards, real ingredients, and 10g of plant-based protein per serving. Launching with Peanut Butter and Peanut Butter Chocolate, the new line delivers craveable flavor and satisfying crunch for mornings that call for both comfort and nourishment, while harkening back to childhood favorites.

Made with upcycled oat protein and upcycled non-GMO corn flour, amped with pea protein, and sweetened with dates and maple syrup, PB Puffs are free from artificial flavors, dyes, refined sugars, and additives. The use of upcycled ingredients reflects Seven Sundays' ongoing commitment to reducing food waste. In 2025 alone, the brand helped save more than 3.5 million pounds of nutritious food from the waste stream. The result is a cereal that's intentionally made, genuinely nourishing, and built for everyday mornings with Sunday as a guide.

PB Puffs at a glance:

• 10g of plant-based protein per serving

• Made with upcycled oat protein and corn flour to support food waste reduction

• Sweetened with dates and maple syrup—no refined sugar

• No artificial flavors, colors, or dyes

• Non-GMO, gluten free, Glyphosate Free, Upcycled Certified

"Seven Sundays is about making breakfast feel good again," said Hannah Barnstable, founder and CEO of Seven Sundays. "PB Puffs are playful and nostalgic, but they're also grounded in the choices we care about, like using real ingredients, sourcing thoughtfully, and creating food that earns a place in your daily routine. We want our products to show up every morning not just for how they taste, but for how they're made and what they stand for."

The innovation doesn't stop there. Visitors to the Seven Sundays booth will also get a sneak peek at what's coming later this year: Oat Pancakes packed with plant protein, the brand's next addition set to further expand its lineup of modern breakfast essentials.

Seven Sundays is exhibiting at Natural Products Expo West from March 3rd to March 6th at the Anaheim Convention Center located at 800 W Katella Ave, Anaheim, CA 92802. Attendees are encouraged to visit Booth N1330 in the North Hall, Level 200 to sample PB Puffs and preview what's next for the brand.  

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ABOUT SEVEN SUNDAYS

Seven Sundays, a certified B-Corp, is rethinking the food system from the ground up, making Sunday-inspired breakfast that brings people together. Founders Hannah and Brady Barnstable started Seven Sundays to flip the US breakfast aisle on its head after they had a taste of good muesli and a sustainable food system during their inspirational honeymoon to New Zealand. Seven Sundays makes breakfast options, like Muesli, Sunflower Cereal, Granola, and Oat Protein Cereal, with 100% real foods. Since 2020, Seven Sundays has saved over 350 tons of waste from the food waste system by using upcycled ingredients. The brand does not use artificial or "natural" flavors, dyes, preservatives, refined sugars, GMOs, or Glyphosate. Seven Sundays is sold at Costco, Sprouts, Whole Foods, and more.