Headlines
Under New Ownership, Hat Creek Provisions Rebrands to Barrel Creek
The Austin-based fermented vegetable maker announced last week that it will now be known as Barrel Creek Provisions and will sport a new look.
The Checkout: Campbell’s Announces Strategic Restructuring
Some of CPG’s biggest players are embracing change. Here is the latest in natural food news this week.
Watch: Four Sigmatic CEO Explains CPG’s Shroom Boom
During this year’s Natural Products Expo West, Senior Reporter Meagan McGinnes spoke with Four Sigmatic founder Tero Isokauppila about the his love of mushrooms, why adaptogens are trending in food and how he is getting people to give his fungus-filled products a try.
True Fresh and NutriFresh Partner For Bicoastal HPP Business
The joint partnership between Buena Park, Calif.-based True Fresh and Edison, N.J.-based NutriFresh, announced last week, will make the combined entity the largest HPP tolling enterprise in North America.
Watch: Jonny Moseley Goes From Slopes to Snacks with Iota
Jonny Moseley has built quite a resume as an award winning freestyle skier and TV host. Now, along with his wife and a longtime family friend, he’s looking to add CPG entrepreneur to the list. In this video, Project NOSH Editor Carol Ortenberg spoke Moseley about the launch of Iota, the trio’s new seed-centric snack brand.
Impossible Foods Raises $114 M
The new cash brings the total to nearly $400 million in financing behind the plant-based, “bleeds like meat” brand.
New Formats Take Bite Out of Protein Bar Market
Protein is breaking free from the nutrition bar, which historically has been the most popular format for protein-supplemented CPG outside of powders. In this deep-dive, we explore why brands are interested in new protein snacking formats: bites, balls and everything in between.
Taste Radio Ep. 103: Why The Success of Spartan Should Matter To You; It’s High Nuun For Hydration
Meet the former Wall Street trader turned extreme athlete behind the Spartan Race phenomenon and its over one million devoted followers; how innovation, diversity of thought shaped success for Nuun. This episode is presented by Ruby Rockets.
Ips CEO on Rebranding: It’s Not A Change, But Evolution
In an effort to embrace customer feedback, Ips Snacks has launched a completely new look across both its high-protein chip and popcorn lines.
16 Industry April Fools’ Pranks To Make You LOL
On Sunday, some of the industry’s biggest brands got into the April Fool’s Day spirit, announcing the launch of everything from trendy new flavors to line extensions that we all wished for, or rather, winced thinking about.









