Food Wire

Ascent, one of America’s fastest growing sports nutrition companies, just announced the launch of a new flavor in its Pre-Workout Clean Energy and Hydration Fuel product line.

Wildway, a San Antonio-based natural food company that believes in fueling life’s daily adventures, has expanded its partnership with H-E-B to include a rotating seasonal lineup of Grain-free Granolas that make a difference.

Better-for-you snack brand, Puffworks continues its mission to pass along healthier snacking and reduce food allergies by expanding national retail availability in five Kroger divisions. This expansion comes on the heels of releasing a new flavor. 

Ready-to-eat beet brand Love Beets USA announced today Rob Doolan has joined the team as Director of Sales. With the new addition, Love Beets USA will focus on growing household penetration through continued production of exceptional quality products, retailer growth and expansion, and consistent customer satisfaction.

Mikey’s, the pioneer in Gluten-Free, Dairy-Free hand-held meals and snacks, is introducing two new savory flavors: Buffalo-Style Chicken and Cauliflower & Broccoli Cheddar.

What is in your protein powder? While racing skis in college, Jack Schrupp put a lot of thought into what he put into his body. At some point, he considered taking a protein supplement, but he could not find one that a) was not full of additives or b) did not taste like chalk.

The Parmigiano Reggiano Consortium has signed a landmark agreement with Whole Foods Market to increase the presence of Parmigiano Reggiano PDO in the retailer’s more than 500 stores across the United States, Canada and the United Kingdom.

Shoppers at one retail giant are about to have another way to snack smarter. Wegmans, the regional supermarket chain popular in the northeast, is carrying Smart Baking Company products.

Barbara’s Cereal, one of the leading cereal brands in the natural channel for more than 40 years, has just launched a new, fresh look with redesigned packaging.

Fearless Keto, founded by mother-daughter team, Mary & Lauren Paley, has just released a brand new product – Keto Cookie Bites – just in time for the holiday season!