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At this year’s IFT, research firms Mintel and Innova shared data on new consumer desires and innovation areas for target age groups that food brands should keep in mind in order to see long-term success.

Nutritional supplement company Bulletproof 360, makers of Bulletproof Coffee and bar products, has raised $40 million to fund the company’s continued growth as an omni-channel lifestyle brand.

San Francisco Equity Partners plans to use the brand as the start of a Latin-American platform.

In this week’s episode, we’re joined by the young, ambitious leaders of two trendsetting brands: Rip Pruisken, the co-founder and CEO of fast-growing snack company Rip Van Wafels, and Ely Key, the co-founder, president and CEO of innovative beverage maker Up Mountain Switchel.

Boulder-based 1908 brands announced today that is has acquired prenatal and lactation nutrition brand Bundle Organics. Terms of the deal were not disclosed. The deal comes as Bundle announces new products to take the company beyond teas and beverages and into other popular food categories.

The collision of seemingly complementary consumer preferences — the desire to cut sugar and the desire to have a “clean label” — has actually created a conundrum for nutrition bar makers, and they’re making tough strategic decisions regarding the use of sugar alcohols as a result.

Crack the code of fresh, convenient food? Paul Coletta, CEO of fresh food and juice brand Urban Remedy, thinks he may have done it — and he’s taking radical risks in his manufacturing, distribution and retail operations in order to prove it.

United Natural Foods, Inc. (UNFI) announced today that it will acquire grocery retailer and wholesaler SUPERVALU for $2.9 billion, including debt. Through this deal, the company said it expects to see combined net sales of more than $21 billion.

Less than a year after its founding, vegan butter maker Fora announced today the close of a $1.4 million round of capital. New Crop Capital and Blue Horizon led the round, which closed earlier this month.

Less than a week after Chef’d ceased operations, True Food Innovations announced today its acquisition of the meal kit company’s assets. In an interview with NOSH, the CEO of True Food detailed the reasons for the deal and how the company plans to revive the Chef’d brand and business.