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King Of Pops’ Unconventional Popsicle Path To Success
Despite its relatively low name recognition nationally, the brand is steadily building its wholesale and cart franchise business after divesting its refrigerated distribution company, Perfect 10 Foods (P10), to Rainforest Distribution in January.
Saffron Road’s ‘Ambitious’ Rebrand Taps MAHA, GLP-1 Trends
The frozen meal maker is introducing its “most ambitious brand refresh” in its 15-year history, according to founder and CEO Adnan Durrani, as it aims to align with today’s consumer trends, including the growing anti-seed oil sentiment and an insatiable appetite for protein.
Scaling Smarter: Behind IQBAR’s Ecomm-To-Retail Strategy
IQBAR has intentionally carved out space in categories that don’t cannibalize each other as it has expanded from ecommerce into over 12,000 retail doors.
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Changing The Channel: Why Fabalish Is Bullish On Alt-Retail
The brand has forged successful partnerships with online grocery and meal delivery companies and is now well on the path to profitability.
Category Close-up: What’s Up With Granola?
Notable new launches in the granola aisle range from elevated flavors and indulgent offerings to grain-free spins on the segment.
CPG Week: Private Label-Palooza & Nestlé’s Bet On GLP-1
This episode of CPG Week the team digs into the growing trend towards new private label programs and what it means that Nestlé is launching a GLP-1 drug companion frozen food brand.
Nestlé To Launch GLP-1 Focused Frozen Food Line
Nestlé taking aim at consumers using GLP-1 drugs with a 12-SKU line of frozen foods under a new Vital Pursuit brand set to launch in Q4 2024.
New Products: Coconut Cult Gets Married, Eggo Jumps Into Protein
This week Coconut Cult unveils a wedding-inspired limited-edition flavor, Eggo gets onboard high-protein waffles and Stellar Snacks puts a little mustard on its braided pretzels.
CPG Week: Water That’s Not Beer And PE Firm Buys Cracker Company
On this episode of CPG Week, the team discuss developments in a spicy trademark dispute, water thats Not Beer and the first acquisition for a new PE firm.
April Fools’ Gallery: Tic Tac, Tofurky and Tikka Masala Sunscreen
We’ve entered a new era of consumer goods, wherein brands have introduced such over-the-top innovations and collaborations in recent years that it has become nearly impossible to discern legit launches from April Fools’ prank products.
Expo West: ZenB’s Path To Brand Building With A Simple Pea Ingredient
Yellow pea-powered pantry staple brand ZenB has grown its lineup to span pastas, sides and snacks with a single legume as its North Star. The brand has quickly innovated and entered new categories – but how does it decide what comes next?
Expo West 2024: Haven’s Kitchen Expands Channel Strategy With Aiolis
With its launch of shelf-stable aiolis, Haven’s Kitchen is set to expand into new retail channels, including online grocery.
Expo West: Canadian Snacks Move South, Kevin’s Unveils Frozen Innovation
More takeaways from Expo West including more Canadian snack companies looking to expand their footprint in the U.S. and details on Kevin’s Natural Foods moving into the frozen aisle after its 2023 sale to Mars.