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Rivalz Nets $5M, Launches Puff Snack
Rivalz is raising a $5 million investment as the brand launches a Puff product and targets new foodservice and retail opportunities.
Protein Pints Thinks Outside The Carton, Launches Pops
Protein Pints launched a four-SKU line of ice cream pops today, expanding its potential shelf space in the frozen dessert section.
Laoban Expands Whole Foods Partnership With Exclusive Noodle Launch
The Washington, D.C.-based frozen Asian foods brand is launching Chicken Lo Mein and Beef Lo Mein exclusively at Whole Foods locations nationwide, marking its entry into the noodle category and bringing its total assortment at the natural grocer to a dozen items.
Additional Content
Reviews: Hero Takes On Bagels, Plus Fronen, Bon Bee Honey, Gutzy Organic
In this reviews roundup, we take a bite of a Hero Labs’ low-carb bagel, Bon Bee Honey energy bars, a super simple spin on plant-based frozen desserts, and adult-geared pouched snacks promoting gut health.
Reviews: Kindling Packs Protein In Pretzels, Joydays Takes On TikTok Trend; Plus, Olyra, Ice Cream For Bears
In this reviews roundup, we take a bite of a Kindling Snacks’ protein-packed pretzels, honey-sweetened ice cream, a blood sugar-friendly take on a TikTok trend, and Olyra’s latest addition.
Gut Instincts: Gutzy Organic Riding GLP-1 Trend
Gutzy Organic spent last year raising capital from strategic partners as it retooled its formulation and packaging to chase GLP-1 users and consumers seeking high-protein, gut-health snacks.
Expo West: New Condiments and Cooking Staples Debut
An array of elevated pantry staples, salad dressings and sauces launched at Natural Products Expo West, offering convenience with a premium twist. Several options featured “no seed oil” callouts, underscoring a growing consumer preference for avocado oil and extra virgin olive oil.
New Products: Frozen Finds at Expo West
Frozen food makers are expanding into new segments, rolling out restaurant-quality dishes and adding snackable options. At Natural Products Expo West last week, Caulipower debuted a pickle-inspired pie, Mason Dixie Foods added breakfast burritos, and Deep Indian Kitchen unveiled dumplings.
Expo West: Trending Flavors, Indian Cuisine and Clean Convenient Meals
The Nosh team’s latest recap of Natural Products Expo West touches on trending flavors, cuisines and product formats. Also, Upton’s Naturals debuts a new look, more brands transition away from seed oils, and international private labelers launch branded consumer goods for the U.S. market.
Expo West: High-Protein Breakfasts and Brand Refreshes
The Natural Products Expo West show floor was buzzing on day one with new products, refreshed brand identities and stories about shifting category focuses. Here’s a look at the Nosh team’s thoughts, observations and analysis from the first day of the natural products Super Bowl.
Expo West: Harken Secures Cash, Rustic Bakery Adds Cookies & Bubbies Goes Green
The hallowed halls of Natural Products Expo West 2025 all officially open today in Anaheim, Calif. Our coverage of the event kicks off with the latest from Harken Sweets, Rustic Bakery, Seattle Chocolate, Bubbies Ice Cream and RedBud Brands.
Expo West 2025: New Snacks From Honey Mama’s, ALOHA and B.T.R. Nation
At Natural Products Expo West, exhibitors are slated to unveil a spate of new snacks spanning protein bars, cookies, potato chips, chocolate and more. Here’s a taste of the latest launches on display throughout the trade show floor.
Kevin’s Natural Foods Founders Start Anew With Wild Fox Foods
Launching at Expo West this week is Wild Fox Foods, a new seed oil-free snack brand from the founders of Kevin’s Natural Foods.









