Investment
Dive into the latest stories, interviews, and discussions relating to investment, funding, and mergers and acquisitions throughout the natural food industry. Explore what the financial future looks like for natural food entrepreneurs in terms of capital availability, deal terms, lending, and the strategic marketplace in order to help shape your planning strategy for the short and medium term.
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Featured Investment Content
Tastee Apple Acquires Art of Sucre
In an act of confectionery consolidation, candy apple maker Tastee Apple Inc. has acquired cotton-candy brand Art of Sucre, bringing a “social-first” next-gen brand under the stewardship of a legacy sweets manufacturer.
New Primal Invests In Supply Chain After Challenging 2025
New Primal is expecting significant growth in 2026 after co-investing in production and a solid foothold in poultry meat sticks.
What 2025 Revealed About CPG Capital: Northhall 2025 Annual Report
The Northhall 2025 Annual Report captures a year defined by restraint at the surface and momentum beneath it. While full-year venture activity declined again in 2025, the story shifts meaningfully when viewed quarter by quarter.
Additional Content
Second Nature Brands Acquires Voortman From Smucker
The M&A pipeline between The J.M. Smucker Company and Second Nature Brands just got slightly sweeter.
‘It’s All About the Story’: Blue Stripes Seeks Next Growth Stage With New Capital
Blue Stripes, the brainchild of renowned chocolatier Oded Brenner, is aiming to generate brand awareness, drive sales and roll out new marketing efforts to support its whole cacao products with the support of a recent $20 million Series B funding round led by Zintinus.
Once Again Aims To ‘Remain Competitive’ With Big Tree Acquisition
Once Again has added manufacturing muscle and additional ingredients to its portfolio with its latest acquisition as the company seeks to remain competitive both as a B2B supplier and standalone CPG brand.
Hershey-Backed Blue Stripes Raises $20 Million to Advance Its Technologies, Develop New Products
Blue Stripes, a purveyor of sustainable cacao fruit-based food and beverage products, announced today it has raised $20 million in a Series B funding round intended to help the brand advance its whole cacao process technologies, develop new products and expand distribution.
Vendor Says BetterBrand Social Media Claims Are False
Cold Chain 3PL, an ecommerce cold goods fulfillment service, stated it is not working with BetterBrand, an assertion that runs counter to the low-carb bread company’s claims.
‘The Era of The Empanada’: Inside Maspanadas’ New Production Gains
While COVID-19 may have pushed some businesses to the point of no return, Latin Goodness Foods, its pandemic-era pivot deeper into CPG is beginning to pay off.
The Jackfruit Company Adds $5M Extension to Series B Round
The Jackfruit Company, which sells products under both that name and the Jack & Annie’s brand, has raised $5 million in a Series B extension, adding to the $23 million it previously raised in the funding round, co-founder and CEO Annie Ryu announced this week.
Capital City’s Mambo Sauce Secures New Cash
Mambo Sauce maker Capital City is celebrating its first round of investment this week after securing a First Lien Term Loan Facility from middle market investment firm Lafayette Square.
Bad Bread? BetterBrand Claims ‘No Truth’ To Shutdown Rumors
BetterBrand rode the rumor roller coaster this week, and it’s only Thursday. The company was said by some media outlets to be in the process of shutting down, but the story that has unraveled is even more complex.
CPG Week: Siete Acquisition, BetterBrand Rumors, and C-Suite Changes
On CPG Week, the podcast team talks about the PepsiCo acquisition of Siete Foods, uncertainty about the future of a low-carbohydrate baking company and some high-profile beverage industry leadership changes.



