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In a year which saw a number of high-profile lawsuits challenge the use of “natural” to describe food and beverage products, it is critical for companies to thoroughly vet marketing claims prior to bringing their brands to market.

Featuring over eight hours of extremely valuable content, the videos are packed with key insights on beverage innovation and cutting edge trends that are reshaping the industry now and for years to come.

As a food or beverage entrepreneur, you could spend dozens of hours combing over sales data or enlist a marketing firm as a way to gain some insight into what consumers think of your brand. But why not just ask them directly?

By focusing on healthier formulations and convenient packaging, new snack product launches have found rapid acceptance in the marketplace.

The goal for this group is to encourage and open lines of dialogue between FBU and our subscribers, and to create a place where entrepreneurs can work together to help grow their brands.

Despite a year in which health care, gun violence and economic woes dominated headlines, 40 percent of Americans rated food-related news as more important than any other in 2014, according to a new study.

After a year of battling lawsuits from cab and state agencies alike, it seems that Uber, an on-demand car service headquartered in San Francisco, has found a new job – or rather, has expanded its services to go beyond just delivering people.

While Whole Foods has long been the dominant player in natural and organic offerings, competition is increasingly fierce in retail channels considered non-traditional for such products..

While online grocery shopping still accounts for one of the smallest segments in food and beverage sales, industry experts are projecting big growth for the channel.

When asked how first-mover companies can best maintain their competitive edge, Ken Sadowsky, a longtime beverage industry investor and advisor, says the recipe for success can come from a variety of factors.