DEUX’s Donut Holes Now Available at Sprouts Farmers Markets Nationwide

LOS ANGELES, Calif.— DEUX, known for its vegan and gluten-free good-for-you treats using ingredients you don’t have to google, is proud to announce the launch of its donut holes at all 400+ Sprouts locations nationwide. Three flavors of donut holes will now be available in the retailer’s refrigerated section alongside DEUX’s cookie dough collection that you can eat raw or baked.

Like the brand’s beloved cookie dough, DEUX donut holes remove all of the bad-for-you ingredients typically found in confectionery (refined sugar, preservatives, animal byproducts), and add in functional ingredients like L-Theanine and B12—all while maintaining the same flavor and texture of their traditional counterparts.

By introducing their regularly sold-out donut holes to Sprouts, DEUX hopes to help shoppers rediscover childhood indulgences—finally made with the ingredients they deserve.

Sprouts Farmers Market will carry three donut hole flavors:

• Chocolate Glaze
• Glazed
• Limited Edition Not-So-Red Velvet

All flavors contain 41% less sugar than traditional donut holes and zero processed ingredients. These soft, melt-in-your-mouth glazed donuts are perfectly poppable for healthy snacking or breakfast on the go. Plus, the addition of B12 and L-Theanine supports steady energy, focus, and metabolism, adding a functional nutritional element.

DEUX CEO and Founder Sabeena Ladha is thrilled to bring donut holes to Sprouts. She shares, “Sprouts has been an incredible retail partner to DEUX, and we are eager to now share our fastest-growing product line with Sprouts shoppers.” Ladha is also excited to display the product’s packaging redesign—a bright, vibrant, resealable bag made to stand out on the shelf.

Later this month, DEUX’s donut holes will also launch in Foxtrot, Fresh Thyme, Hungryroot, Hy-Vee, and Misfits locations.

About DEUX 

DEUX makes snacks you love with ingredients you don’t have to Google. DEUX’s portfolio includes better-for-you Donuts, Cookie Dough, and N*tella, or Chocolate Hazelnut Spread. All products are vegan, gluten free, and between 25-40% less sugar and less carbs than traditional grocery store brands. DEUX has a strong direct-to-consumer presence, given its emphasis on content & influencer marketing and their viral “collab” model. You can also find the products in Whole Foods, Sprouts, Target, and at foodservice accounts like Smoothie King. DEUX was founded by Sabeena Ladha, who has a background in selling legacy food brands at PepsiCo, consulting at McKinsey & Co, and launching brands in venture capital at M13.

About Sprouts Farmers Market, Inc.

True to its farm-stand heritage, Sprouts offers a unique grocery experience featuring an open layout with fresh produce at the heart of the store. Sprouts inspires wellness naturally with a carefully curated assortment of better-for-you products paired with purpose-driven people. The healthy grocer continues to bring the latest in wholesome, innovative products made with lifestyle-friendly ingredients such as organic, plant-based and gluten-free. Headquartered in Phoenix, and one of the largest and fastest growing specialty retailers of fresh, natural and organic food in the United States, Sprouts employs approximately 31,000 team members and more than 400 stores in 23 states nationwide.

For More Information:
https://www.eatdeux.com