ORGANIC INDIA USA Launches Tulsi Turmeric Chai
BOULDER, Colo.— ORGANIC INDIA USA, an innovative global leader in providing organic products and true wellness solutions for healthy conscious living, announces the launch of Tulsi Turmeric Chai, the newest Tulsi tea flavor, in which classic chai spices meet golden Turmeric. In this perfectly spiced blend of chai favorites: cinnamon, ginger, cardamom, clove and nutmeg are expertly blended with turmeric to offer an earthy twist on a classic combination. Tulsi Turmeric Chai brings robust flavor with a caffeinated kick, rounded out by Tulsi, an Ayurvedic adaptogen revered for centuries for its stress-relieving and immune-supporting prowess.
“We are proud of our long-standing fair- trade partnerships with more than 2,500 small family farmers in India, many of whom cultivate organic Tulsi as a direct result of working with Organic India,” explains Kat Wiranowski, Director of Marketing. “By working directly with farmers who maintain ownership of their land and choose to partner with us year after year, we’ve been able to source high-quality organic and regeneratively grown herbs while contributing to the expansion of these practices. Cultivating Tulsi, along with other herbs, benefits farmers by helping to protect their land and livelihoods, while also benefiting local communities, global consumers and the planet.”
Tulsi Turmeric Chai Benefits:
Chai Remix: Exciting new extension of Organic India’s popular, caffeinated Tulsi Masala Chai tea line, with the perfect addition of Turmeric for grounding, recovery and vitality.*
Warming: A delicious blend of Masala Chai spices Cinnamon, Ginger, Pepper, and Nutmeg plus a glow of golden Turmeric to comfort and awaken the body.*
Golden Milk: Reminiscent of luscious earthy-sweet golden milk, elevate your morning routine by deliciously preparing as a latte with your favorite creamer.*
Caffeinated: Assam Black Tea contains approximately half the caffeine of coffee, providing an ideal amount of stimulation matched with the uplifting and sustaining effects of Tulsi*
Stress-Relieving: Tulsi is a potent adaptogen that helps relieve stress from the energetic and physical systems of the body, thereby helping avoid burnout and fatigue.*
Fairtrade Certified: Sip soundly knowing your morning brew directly supports the livelihood of organic farmers in India.*
“Commonly referred to as Holy Basil, Tulsi has been revered in India for centuries for its power to promote balance throughout the entire body. Tulsi warms the circulatory system and respiratory tract, providing a soothing and nourishing quality; while simultaneously relieving daily stress thanks to its adaptogenic attributes,” explains herbalist and Organic India USA’s Director of Education, Emily Schaefgen. “When this potent adaptogen is combined with Organic and Fairtrade Assam Black Tea, it helps prevent the jitters and burnout usually associated with caffeine, while supporting sustained energy levels.”
Tulsi, is the foundation for all Organic India adaptogenic teas, including the most popular flavors; Tulsi Sweet Rose, Tulsi Sleep, Tulsi Ashwagandha, Tulsi Turmeric Ginger, and Tulsi Original, the first Tulsi tea on the market. In addition to a soothing blend of Tulsi varietals, the Tulsi teas feature a range of celebrated Ayurvedic herbs such Turmeric, Moringa and Ashwagandha.
Launching nationwide this fall the Tulsi Turmeric Chai has an MSRP of $5.69 for an 18-count box and will be on shelves in select natural grocery retailers, including Sprouts and Whole Foods Market, as well as Amazon and organicindiausa.com.
About ORGANIC INDIA
With a mission to be a trusted and innovative global leader in providing organic products and true wellness solutions for healthy conscious living, ORGANIC INDIA offers a full line of Tulsi-based teas, whole-herb supplements and innovative fiber products that are USDA Certified Organic, Non-GMO Project Verified, and vegan. Going beyond a sustainable approach, ORGANIC INDIA employs practices to aid in the regeneration of environmental, community and business ecosystems.
Ingredients are whole-herb supplements and innovative fiber products that are USDA Certified Organic, Non-GMO Project Verified, and vegan. Going beyond a sustainable approach, ORGANIC INDIA employs practices to aid in the regeneration of environmental, community and business ecosystems. Ingredients are sourced responsibly through partnerships with 2,232 small family farms across more than 10,000 acres, in 121 villages throughout India and exports its herbal products, manufactured in their LEED Platinum certified facility, to over 40 countries worldwide. ORGANIC INDIA, a certified B Corp, was named a 2018 and 2019 “Best for the World Overall” Honoree, a distinction awarded to the top 10% of all B
Corporations and received an honorable mention from Fast Company’s 2021 World Changing Ideas. Most recently, ORGANIC INDIA was honored with “Best for the World Community”, elevating them to the top 5% of 4,000 Certified B Corporations.
For More Information:
https://organicindiausa.com/
