What are the key characteristics that make for a successful brand and distributor relationship?
Distribution: When am I ready?
Details
- Categories
- Distribution , Route to Market
- Run Time
- 2 minutes
- Last Updated
- 11/5/2012
Table of Contents
- How can I get my product into a distributors portfolio of brands?
- What are the distributor expectations of a new brand?
- What are the key characteristics that make for a successful brand and distributor relationship?
- Does a distributor have dedicated sales representatives who will visit accounts on my brands behalf?
- How do I account for my sales & marketing spend?
- Does the distributor determine my retail price?
- How does location affect my route to market?