CPG Week Podcast
The CPG Week Podcast is your go-to resource for industry insights, expert advice, and community discussions tailored to CPG professionals. Join us to hear from brand founders, retailers, investors, and industry partners on retail success, consumer trends, social media strategies, and more. Stay ahead in the fast-paced world of consumer goods.
Podcasts
April 3, 202518 mins
CPG Week: The War On Ultraprocessed Foods
In this episode:
In this episode, the CPG Week team discusses industry and regulatory efforts to define and restrict ultraprocessed foods in the U.S. food supply. Spoiler alert: There’s a lot of gray area.
Show Highlights:
0:30 – Nosh managing editor Monica Watrous declares April Fools’ the worst day of the year. The group discusses a few of the best and worst brand pranks.
3:00 – Assistant managing editor-Newsletters Adrianne DeLuca details efforts by the Food Integrity Collective to develop guardrails around the designation of non-ultraprocessed food.
5:45 – Senior reporter Brad Avery cites the nutritional differences between raw potatoes and Pringles to explain the impact of processing.
8:45 – What policies are in the works at the state and federal levels to restrict ultraprocessed foods? The group discusses recently passed bans on certain food additives and why a state-by-state patchwork could create major headaches for food manufacturers.
14:20 – Brad and Adrianne point out the challenges that lie ahead for a largely deregulatory administration seeking to regulate ultraprocessed foods while conducting mass layoffs across the agencies involved.
About CPG Week
CPG Week is the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week’s stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the BevNET and Nosh teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage.
New episodes are released every week. Send us comments and suggestions anytime to [email protected].
Subscribe on Apple Podcasts
ListenMarch 27, 202515 mins
CPG Week: The Insurgent Brands Playbook
In this episode:
On this episode, the CPG Week team discusses Bain & Company’s Insurgent Brands class of 2025. The group goes through similarities among new insurgent brands and how operators can derive successful growth strategies from Bain’s yearly list.
Show Highlights:
0:30 – It’s March Madness, so the podcasters chat about college hoops and Kellogg’s bracket challenge where a lucky contestant could win a year’s supply of one of the company’s cereal brands.
3:30 – Nosh managing editor Monica Watrous introduces how Bain classifies its Insurgent Brands list and what a scaling insurgent brand means.
7:15 – In many ways, the Insurgent Brands list is a temperature gauge of certain CPG categories and can be a bellwether of successful growth strategies.
8:45 – Eighteen of the brands in this year’s class of insurgent brands were also part of Bain’s emerging brands category. In total, there were 103 emerging brands this year.
11:00 – Monica and senior reporter Brad Avery point out that this list has grown over the years, showing not only trendsetting but also the pace of growth in many categories.
About CPG Week
CPG Week is the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week’s stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the BevNET and Nosh teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage.
New episodes are released every week. Send us comments and suggestions anytime to [email protected]. Subscribe on Apple Podcasts
ListenMarch 20, 202515 mins
CPG Week: Pepsi Buys Poppi. Your Move, Coke.
In this episode:
On this episode of CPG Week, the team unpacks PepsiCo’s unsurprising acquisition of better-for-you soda brand Poppi. The podcasters break down what is known so far and what might be on the horizon for the gut-health soda set due to the deal.
Show Highlights:
1:00 – Diving right in, the CPG Week team launches into PepsiCo’s acquisition of Poppi. What does the “Popsi” deal, as Nosh managing editor Monica Watrous calls it, mean for the category moving forward?
4:00 – The group discusses how this changes the trajectory of other soda strategics like Coca-Cola in the category.
7:30 – Senior reporter Lukas Southard flags how the deal could shift the category deeper into foodservice where competitor Olipop has been investing heavily.
10:15 – Can Poppi continue to be cool within a large beverage conglomerate’s system? The podcast team discusses why Poppi has succeeded in making itself one of the most recognizable brands in the better-for-you soda set and whether it can maintain that image.
About CPG Week
CPG Week is the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week’s stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the BevNET and Nosh teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage.
New episodes are released every week. Send us comments and suggestions anytime to [email protected].
Subscribe on Apple Podcasts
ListenMarch 13, 202523 mins
CPG Week: Hot Takes From Expo West
In this episode:
Hot honey, hot pink totes and hot takes. The CPG Week team is back from Anaheim and ready to discuss all the new things they saw at the yearly Natural Products Expo West show. From bubbling trends to maturing categories, the podcast hosts discuss protein popping up in everything, meat snacks, a further distancing from seed oils, next-gen sodas and the surprising innovation tasted within the convention halls.
Show Highlights:
0:30 – BevNET has launched its latest platform, Nombase, a centralized hub for the CPG industry with resources like a directory of over 10,000 brands and partners, job boards and a new place to post important company announcements.
2:15 – The team jumps into its Expo West recap discussing “Big Kefir,” protein snacks and surprising (and unsurprising) brand collaborations.
9:30 – Senior reporter Brad Avery talks about saturation of the better-for-you soda set and his impressions of Perfy’s Pepperoni Pizza and Cherry Cola flavors.
12:00 – The CPG Week hosts share what they heard from stakeholders about the impact of tariffs, supply chain issues and inflation they are expecting this year.
16:30 – One hot take being echoed in the wake of Expo West was a lack of innovation on the floor. The podcasters share the best innovations they tasted including candy-flavored dates, new bao buns and instant scrambled egg cups.
About CPG Week
CPG Week is the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week’s stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the BevNET and Nosh teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage.
New episodes are released every week. Send us comments and suggestions anytime to [email protected].
Subscribe on Apple Podcasts
ListenMarch 4, 202510 mins
CPG Week: Fear & Loathing At Expo West
In this episode:
The annual Natural Products Expo West trade show might spell tired feet and too much hand sanitizer for some, but it’s also one of the biggest events for new product unveils and a chance to take the temperature of the CPG industry. The podcast team discusses what they are looking out for at this year’s show.
Show Highlights:
0:45 – Along with treadmill weight-training and chugging kombucha, the CPG Week team talks about how they are preparing for this week’s big show.
3:30 – Senior reporter Lukas Southard will be checking in on meat snack makers while also checking out the new better-for-you snack brand Wild Fox Foods, launched by the founders of Kevin’s Natural Foods.
5:00 – Nosh managing editor Monica Watrous will be keeping an eye out for some of the trends the team has been tracking in the last year including GLP-1 companions and seed oil-free products.
6:30 – Amid an uncertain trade landscape, senior reporter Brad Avery will be tracking what brands are saying about looming tariffs.
For more ways to prepare, check out last year’s Unofficial Guide to Expo West:
Surviving (And Thriving) at Expo West: An Investor’s Perspective
The ABCs of Expo West
How to Stay Healthy, Safe and Sane at Expo West
Expo Etiquette: From Hawkeye to Hijack
No Booth? No Problem: Backpacking at Expo West
About CPG Week
CPG Week is the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week’s stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the BevNET and Nosh teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage.
New episodes are released every week. Send us comments and suggestions anytime to [email protected].
Subscribe on Apple Podcasts
ListenFebruary 27, 202511 mins
CPG Week: Spindrift Soda and Alani Nu Acquisition
In this episode:
The CPG Week team discusses the launch of a new soda line from sparkling water maker Spindrift just a month after its sale to a private equity group. Then, the group digs into the details of Celsius Holdings’ $1.8 billion acquisition of competitor Alani Nu and examines how the deal could impact distribution in the energy drink category as well as what the sale spells for prior owner (and PRIME maker) Congo Brands.
Show Highlights:
0:30 – Pepperoni pizza soda – sip or spit? The group opines on Perfy’s limited-edition savory soft drink and why flavor novelty is a solid strategy for standing out in a crowded segment.
3:55 – And speaking of soda… Spindrift SODA is finally here. BevNET and Nosh senior reporter Brad Avery details the latest launch from sparkling water brand Spindrift just a month after its acquisition by Gryphon Investors.
7:40 – Celsius Holdings is set to acquire competitor Alani Nu for a cool $1.8 billion. Nosh managing editor Monica Watrous ponders how these two female-positioned beverage brands will benefit from the deal.
8:45 – Brad charts Alani Nu’s performance in the energy drink category compared to other emerging players.
9:10 – BevNET and Nosh senior reporter Lukas Southard questions how the deal will impact distribution, and Brad analyzes what the sale means for Alani Nu’s previous owner Congo Brands.
About CPG Week
CPG Week is the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week’s stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the BevNET and Nosh teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage.
New episodes are released every week. Send us comments and suggestions anytime to [email protected].
Subscribe on Apple Podcasts
ListenFebruary 20, 202513 mins
CPG Week: The RFK Jr. Effect on CPG
Renato68 – stock.adobe.com
In this episode:
Robert F. Kennedy Jr. is already making his mark on the food system just days after his confirmation as secretary of Health and Human Services. The CPG Week team discusses the big industry issues to watch during his tenure and some of the fallout already underway at the FDA.
While some of his ideas have pulled bipartisan support – like eliminating ultraprocessed foods and chemical additives from the food supply – these positions will put Kennedy in direct opposition with the interests of industry leaders and even that of the administration that selected him for the role.
Show Highlights:
0:30 – Could buying in Bitcoin protect chocolate makers amid the cocoa pricing chaos? BevNET and Nosh senior reporter Brad Avery explains why Mid-Day Squares is dabbling in cryptocurrency to secure its supply.
3:15 – BevNET and Nosh assistant managing editor Adrianne DeLuca shares why the head of FDA’s Human Foods program abandoned his post after just 18 months.
4:30 – Ultraprocessed foods are a hot button issue with Kennedy at the helm of the health department. Nosh managing editor Monica Watrous ponders how removing additives from the food supply could worsen already sky-high grocery prices.
7:30 – Raw milk has entered the chat. The group debates its origins and concerns about its safety.
10:30 – How are industry trade groups and leaders reacting to Kennedy’s appointment? It’s a bit mixed.
About CPG Week
CPG Week is the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week’s stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the BevNET and Nosh teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage.
New episodes are released every week. Send us comments and suggestions anytime to [email protected].
Subscribe on Apple Podcasts
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