Product Launch
Featured Product Launch Content
Beyond Meat Launches ‘Phytosphere’ Platform With Protein Powders and Savory Bars
Beyond Meat is launching a new “plant-powered” portfolio known as Phytosphere, marking the occasion by entering new categories including protein powders and savory protein bars.
Doich Unveils Protein Innovation As It Aims to Be ‘The LesserEvil of Confection’
Doich is gearing up to launch a line of Protein Cups in October, marking its first step beyond its flagship snacking dough. The new confection, which is free from seed oils and artificial sweeteners, will debut direct-to-consumer in 8-packs.
FUNDAY Natural Sweets Built Big Down Under. Now It’s Taking on the U.S.
Building a $100 million candy brand in a country of roughly 27 million people forced FUNDAY Natural Sweets to think beyond the better-for-you niche. Now, the Australian brand is seeking to translate that mass-market appeal to the U.S.
Additional Content
New Products: Eggo and Babybel Travel to the Upside Down, M&M’s Does Freeze-Dried
In this week’s notable new products roundup, Eggo and Babybel celebrate the fifth and final season of Netflix’s “Stranger Things,” M&M’s taps into the freeze-tried candy craze, and Magnolia Table debuts a line of frozen baked goods.
How SMASH it! Foods is Catering to the ‘Modern’ Seafood Consumer
The Plant Based Seafood Co. this month is launching SMASH it! Foods, a new line of Superfood Salmon Balls.
Magnolia Table Debuts Frozen Baked Goods Line, Supported by Springdale Ventures Investment
Magnolia Table is stepping beyond its restaurant roots and into the world of packaged food with a frozen baked goods collection.
New Products: Yaza Ventures Beyond Labneh, Junkless Bulks Up, and Hellmann’s Gets Spooky
In this week’s notable new products roundup, Yaza expands beyond its flagship labneh, Junkless and Ghost venture into protein bars, and Yasso introduces a new spoonable format for its frozen Greek yogurt. Bulletproof Bulletproof has unveiled its latest Artisan coffee flavor: Cinnamon + Vanilla. The new offering combines Saigon cinnamon and Madagascar vanilla with toxin-tested… Read more »
Junkless Is ‘Ready For Anything’ As It Platforms Into Protein
Two years since it was acquired by Mike Repole’s PE firm Impact Capital, JUNKLESS is expanding into a new category, protein bars.
Smucker’s Uncrustables Flexes with High-Protein Expansion
Smucker’s Uncrustables is building muscle in the burgeoning protein category with the launch of its aptly-named Higher Protein PB&Js.
First-Gen Brothers Launch Southeast Asian Condiment Line
The condiment category’s newest entrant is Auntie Rana’s, a Bangladeshi condiment line aiming to become a leader in Southeast Asian-inspired pantry staples.
New Products: Issei Mochi Gummies Gets a New Look, Graza Collabs with BjornQorn
In this week’s notable new products roundup, Issei celebrates its third anniversary by debuting a fresh new look, Graza ups its presence in salty snacks, and Bloom Nutrition teams with Tandy to bring its best-selling Sparkling Energy flavors into a gummy format.
Loopini: Italian Entrepreneur Cooks Up Protein Pizza On A Spreadsheet
Loopini is gearing up to roll out to its first chain retailer and close its first round of funding after a year of building the business online and within NYC indie grocers.
NotCo Expands Beyond Plant-Based With Magnum Ice Cream Partnership
Today, The Magnum Ice Cream Company announced a new partnership with AI-driven food innovation company NotCo, marking the latter’s inaugural venture beyond its plant-based roots.