Marketing


Draw inspiration for your next natural food marketing campaign, understand the thought process behind a major rebrand and stay informed on the latest natural food products and trends hitting the market. In a competitive marketplace, natural food companies are standing out with their marketing and innovation strategies.

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Featured Marketing Content

Impossible Foods, EQUII Partner Up
Lexington Bakes Readies Retail Growth With New Price, Pack Size and Protein
The Year In Candy: Freeze-Dried Growth, Texture Play, Fruit-Forward Formulations and Dubai Chocolate

Additional Content

Marketing: Fishwife Reels in New Yorkers with Pop-Up Snack Bar + Shop
Former Clio Snacks R&D Head Launches Line of Pre-Chopped, Flavored Onions to Modernize Cooking Staples
New Products: Eggo and Babybel Travel to the Upside Down, M&M’s Does Freeze-Dried
How Celebrity-Founded Smash Kitchen Aims to Transform American Pantries
Which Trends Will Steer Purchasing Behavior in 2026? Whole Foods Weighs In.
CPG Week: Walmart MAHAs Private Label. Plus, A Plant-Based Player Scores Some Cheddar
How SMASH it! Foods is Catering to the ‘Modern’ Seafood Consumer
Magnolia Table Debuts Frozen Baked Goods Line, Supported by Springdale Ventures Investment
Pip’s Drops Corn In Rebrand Name, Adds Avocado Oil
Climax Foods Rebrands As Bettani Farms, Raises $6.5M