Marketing
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Featured Marketing Content
Mini Bars With A Mission: Procure Impact Links Emerging Brands To Hotel Channel
Procure Impact is working to solve the pain points of the hospitality channel, serving as a marketplace and platform for mission driven emerging brands to reach all of the major hotel management companies.
From Freezer Aisle to First Pitch: Protein Pints Joins Padres
The high-protein ice cream brand is partnering with the San Diego Padres to sell its top four flavors at concession locations inside Petco Park.
Inside Folkland Foods’ Journey From Organic Potato Fields to the Frozen Aisle
Folkland Foods started with a simple question: Can a multigenerational family farm turn its organic potatoes into a mainstream frozen product? The answer thus far is a resounding yes.
Additional Content
Hippeas Packaging Refresh ‘Asserts Ownership’ Of Chickpea Snacks
Hippeas unveiled the most dramatic packaging redesign, which communicates the brand’s attributes to consumers more efficiently.
How Mason Dixie Is Proving That ‘Clean Label and Comfort Food Aren’t in Conflict’
Mason Dixie Foods announced today it is expanding its frozen portfolio with two new SKUs that underscore its mission to prove “clean label and comfort food aren’t in conflict,” according to founder and CEO Ayeshah Abuelhiga.
Tia Lupita Enters BBQ and Creamy Condiment Sets with a ‘Mexican Flavor Lens’
Armed with greater distribution capabilities from new parent company Vilore Foods, Tia Lupita is pushing further into the condiment aisle with four new SKUs.
Forager Project Bets Bigger On Greek-Style Line As Velocities Rise
Plant-based dairy brand Forager Project has expanded its high-protein Greek-style yogurt line with new sizes and flavors nearly a year after first debuting the format.
TRUFF’s Label Refresh Marks Next Phase of Retail Push
TRUFF is reimagining the packaging that fueled its early direct-to-consumer buzz as it pushes further into brick-and-mortar retail, unveiling today a new label focused on flavor differentiation and accessibility.
New Products: Jack Link’s Introduces Carnivore Bites, MìLà Unveils ‘Biggest Product Expansion Yet’
In this week’s new products roundup, Jack Link’s introduces a bite-sized, protein-packed snack, Primal Kitchen launches its first-ever dairy-based offerings, and MìLà announces its “biggest product expansion yet.”
How Cold Chain Operators Are Turning a Market Shake-Up into Opportunity with The Fit Bagel
The operators behind Cold Chain 3PL are expanding into branded consumer goods with a standalone company, The Fit Bagel, betting they can turn a market gap created by BetterBrand’s abrupt shutdown into a disciplined opportunity built on operational rigor.
Why CPG Founders Write Cookbooks
What happens when a CPG founder authors a cookbook? And what is the return on investment for the business?
CPG Week Podcast: A Corporate Curveball And Combat-Ready Protein Bars
This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Brad Avery discuss the latest development in Kraft Heinz’s breakup plans, new funding and partnership for Patrick Mahomes-backed Throne Sport Coffee, a protein bar developed for mixed martial arts athletes, and what’s next for Lance Collins’ Accelerator Active Energy.
TRUFF Debuts Its First Mild Hot Sauce
Truffle-enhanced condiment brand TRUFF is broadening its reach with non-heat-seeking consumers by introducing its first ever Mild Hot Sauce.