In this week’s notable new products roundup, Duncan Hines partners with Peanuts on a limited-edition collection of baking mixes, Cheetos gears up for Halloween with Sweet Phantom Heat puffs and Sourmilk unveils its first flavored Greek yogurt product.
Cedar’s Foods
Cedar’s Foods is adding a new seasonal offering to its Mediterranean-inspired dip lineup with Topped Organic Lemon Dill Hommus. The new SKU is currently available at select retailers, with additional distribution rolling out nationwide in the coming weeks. Learn more by visiting cedarsfoods.com.
Sourmilk
Sourmilk is expanding its Greek yogurt portfolio with its first flavored product: Vanilla Bean with Honey. Made with organic vanilla bean and lightly sweetened with organic honey, the new offering contains 14 grams of protein and more than 50 billion CFUs per serving and is free from refined sugars, artificial sweeteners, gums and stabilizers. Sourmilk Vanilla Bean with Honey Yogurt is hitting retail shelves this week. More information is available at sourmilk.com.
Duncan Hines
Duncan Hines is partnering with Peanuts on a limited-edition collection of baking mixes and kits featuring characters like Snoopy, Charlie Brown and Peppermint Patty. The lineup includes Charlie Brown-ie Blondie Bar Mix, Snoopy Cookie Crinkle Mix, Great Pumpkin Bundt Cake & Glaze Mix, Snoopy Skate Yellow Cupcake Mix, Peppermint Patty Brownie Mix and Snowball Cookie Kit. Available in-store through the holiday season, the collection carries suggested retail prices ranging from $2.49 to $5.49 per mix. More information is available at conagrabrands.com.
Cheetos
It may only be August, but Frito-Lay is already kicking off Halloween with Cheetos Sweet Phantom Heat Flavored Puffs, an LTO designed to deliver a multisensory experience. Inspired by compounds found in Sichuan pepper, the new puffs feature “sensations of heat, tingling, numbing and even a subtle fizz that builds with every bite,” according to the brand. Made without artificial flavors or colors, the snack will be available nationwide beginning on August 31 in 8 oz. and 2.5 oz. bags, with a three-pack bundle available through TikTok Shop. For more information, visit cheetos.com.
Purely Elizabeth
Granola category disruptor Purely Elizabeth continues to innovate against new textures and eating occasions. This month the brand will debut Chewy Granola Bites in four flavors – Dark Chocolate Chunk, Cinnamon Vanilla Bean, Blueberry Honey Almond, Salted Honey Pecan – exclusively in Target, on its DTC site and TikTok Shop (SRP $7.99). The bites are made with ancient grains such as puffed amaranth and buckwheat as well as chia, pumpkin and sunflower seeds. You can order and find more info at purelyelizabeth.com.
Icelandic Provisions
Icelandic Provisions is gearing up for autumn with its first seasonal limited-time offering, Pumpkin Spice Skyr. The new variety combines real pumpkin with brown sugar, maple syrup, butter and warm spices, folded into the brand’s signature skyr made with heirloom Icelandic cultures. Delivering 15 grams of protein per serving, Pumpkin Spice Skyr is currently available at Whole Foods Market, Wegmans, Giant Eagle and Fresh Thyme with a suggested retail price of $2.19 per 5.3 oz. container. For more information, visit icelandicprovisions.com.
Boar’s Head
Boar’s Head is bringing back its limited-time Pumpkin Pie Dessert Hummus for fall while refreshing its Fine-Crafted Hummus Collection with updated packaging and an interactive under-the-lid experience. The LTO is crafted with real pumpkin and warm autumn spices. The redesigned packaging features stronger flavor cues, while the under-the-lid experience offers rotating brand stories and ingredient insights. Pumpkin Pie Dessert Hummus is rolling out to select delis nationwide. Learn more by visiting boarshead.com.
Crisp Power
Crisp Power is expanding its Protein Pretzels lineup with Honey Mustard, a sweet-and-savory flavor delivering 26 grams of protein, 10 grams of fiber and 6 grams of net carbs per 1.75 oz. bag. The launch follows the opening of the brand’s new $15 million manufacturing facility in Stafford, Texas, which brings production stateside and supports the brand’s growing U.S. distribution footprint. Crisp Power Honey Mustard Protein Pretzels will be available via Shopify, Amazon, The Vitamin Shoppe and TikTok Shop. More information is available at crisppower.com.
Little Bites
Bimbo Bakeries’ Little Bites brand is inviting consumers to help name its new Mystery Muffins, a limited-edition flavor now available at retailers nationwide. Through Sept. 2, consumers can submit flavor name ideas via the brand’s Instagram and TikTok accounts. The winner will receive a personalized celebration featuring the Little Bites Mystery Muffin Van. Learn more by visiting littlebites.com.
