News

Anouck Gotlib, CEO of European-inspired snack brand Belgian Boys, spoke about how her background in fashion influenced the brand’s identity, the key to successful relationships with retail buyers, how Costco has become a critical partner for incubating new products, best practices for effective merchandising and how the company landed a deal with JetBlue.

Frozen food brand Farmwise is selling to one of its top competitors. The Massachusetts-based company announced yesterday that it has been purchased by B&G Foods — who also owns the Green Giant line of vegetable-based products. In recent years the brand has faced competition from larger players (such as Green Giant), co-founder Dave Peters told NOSH.

Philip Teverow is the co-founder and CEO of Yolélé Foods, a mission-based brand that’s bringing African ingredients and food culture to an international audience, while providing a source of income for smallholder farmers in Africa. The company’s first ingredient platform is fonio, an ancient grain that’s gluten-free, low glycemic and cooks in five minutes.

At the annual Consumer Analyst Group of New York (CAGNY) conference this week, leading CPG companies discussed their 2019 results — and plans and strategies for the future. For many, those plans include meeting consumer demand for wellness-oriented products with more offerings, especially in snacking and alternative protein.

In the latest distribution news, four new products from Pitaya and cereal from Catalina Crunch hit shelves at Whole Foods Market, ParmCrisps goes club-sized at Costco and BFree’s wraps launch at Walmart.

As senior director at design and innovation firm IDEO, Meija Jacobs understands how brands work visually. But the journey toward building a brand, she said, begins with comprehending human needs — and by using the “superpower” of empathy to build products that matter. During a presentation at NOSH Live Winter 2019 in Santa Monica, Jacobs explained how IDEO uses design thinking to create “supercharged” brands.

Having built a significant portfolio of meat-alternative offerings, Tofurky is now looking to tackle the dairy set, announcing today that sub-brand Moocho will be spun off into a more clearly independent line. To further build out Moocho’s presence on shelf, the company will also launch new dairy-free cheese shreds and dairy-free cream cheese spreads under the brand.

Viraj Puri, co-founder/CEO of greenhouse innovator and fresh produce brand Gotham Greens, discussed the company’s genesis, its ambitious mission and multifaceted business model, weaving technology and human resources to reach an optimal outcome, how he defines and communicates ‘local’ as a marketing term and best practices for working with local governments and leaders.

Beyond THC and CBD, some studies suggest that other cannabinoids — such as CBG (cannabigerol) and CBN (cannabinol) — offer a range of other functional benefits, including antibacterial and antispasmodic effects.

Customers might love natural and specialty retailers, but lately it looks like their creditors don’t. In the past month, three long-time natural/specialty retailers, Lucky’s Market, Fairway and Earth Fare, declared bankruptcies. Meanwhile, big box retailers increasingly feature emerging brands, and e-commerce and direct-to-consumer are gaining prominence in brands’ strategies. NOSH spoke to analysts from Mintel, IHL Group, and The Hartman Group to weigh in on the state of specialty — and what it means for brands.