Fila Manila Ignites Filipino Flavors Nationwide Into Sprouts Farmers Market
PHILADELPHIA, Pa.— Filipino flavors for all! Fila Manila, the brand known for its authentic Filipino sauces, condiments, and spreads, continues its momentous year of growth by expanding into Sprouts Farmers Market stores nationwide. Continuing the celebration of Filipino culture and cuisine, Fila Manila Filipino Simmer Sauces are now available nationwide on Sprouts Farmers Market shelves, conveniently in the Asian section.
Filipinos represent the 2nd largest Asian American community, the largest in 11 states including California, yet have nearly zero representation on the shelves. Less than a year after its wider launch, Fila Manila is already the #1 brand in the US within the Filipino subcategory of condiments & sauces according to SPINS Data in the Enhanced Natural Channel. Fila Manila offers a range of authentic Filipino simmer sauces that have a modern and all-natural twist. Sure to ignite all tastebuds, these Savory Sauces are available at Sprouts Farmers Markets in four varieties: the Award-Winning Filipino Adobo, Filipino Spicy Adobo, Caldererta (Filipino Zesty Tomato Sauce), and Kare Kare (Filipino Tangy Peanut Sauce). Representing the next generation of Filipino flavors, all of Fila Manila’s Filipino Simmer Sauces are gluten-free, dairy-free, vegan, contain no artificial colors or flavors, and no sugar or MSG added.
“The popularity of and interest in Filipino cuisine is at an all-time high and with the new availability of Fila Manila Filipino Simmer Sauces at Sprouts Farmers Market, we’re making delicious Filipino cuisine to be accessible to everyone,” said Jake Deleon, Founder and CEO of Fila Manila. “Growing up as a 1st generation Filipino American immigrant, these sauces were staples in my household and still are to this day. We put our own modern twist on these iconic flavors and are excited to provide consumers with an easy & wholesome way to enjoy our iconic, flavorful dishes at home .”
About Fila Manila
Founded by Jake Deleon in 2021, Fila Manila is on a mission to ignite Filipino cuisine and community by making authentic Filipino flavors accessible to all. Fila Manila is a modern twist on the iconic Filipino recipes Deleon grew up with. The brand is helping to bring Filipino food and representation to the forefront with simmer sauces, condiments, and coconut and Ube spreads.
For More Information:
https://filamanila.com/
