Haven’s Kitchen is on a mission to help people cook happy. What began as a cooking school in NYC has evolved into a CPG company with products in Whole Foods Market, Wegmans, The Fresh Market and select Kroger and Target stores. Their first product line is fresh, globally-inspired sauce in a pouch. Used as drizzles, marinades, simmer sauces, spreads, dips or dressings, Haven’s Kitchen sauces are pioneering a whole new grocery category of fresh meal helpers and reinventing the $23 billion U.S. sauces and condiments market.
Drizzle Sizzle Toss Sauce
Expo West is known as the launch pad for new products, new strategies, new flavors, and new brands. Despite its postponement, NOSH will continue to report on those new items scheduled for release around the show that may soon be entering the industry arena.
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Investment firms and large food producers are seeing promise in better-for-you brands — and putting their dollars behind them. In recent deals, Verlinvest and JamJar invest in chocolate brand Tony’s Chocolonely, Cedar’s Foods acquires overnight oats brand brekki, Hodo closes a Series B investment from Renewal Funds and more.
What happens after you achieve the goal you’ve spent years chasing? In 2017 Peter Rahal sold his protein bar brand RXBAR. In 2019 he stepped down as CEO to be an advisor to the company and focus on his own projects. Now he’s busy investing in brands under his firm Litani and figuring out what his next play should be.
In the latest distribution news, Costco adds Beyond Burger and Atlantic Natural, Walmart takes on Keen One and Everipe and Veggies Made Great expands its offerings at four retailers.
Alison Cayne is the founder of Haven’s Kitchen, a company focused on crafting healthy sauces to help home cooks make meals easier and faster. The brand’s offerings are refrigerated, vegan and gluten-free, and differ from shelf-stable products that contain additives and preservatives.
No retailers or e-commerce options have been specified for this brand