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David Protein is entering the high-protein ice cream category with today’s launch of a 4-SKU line of “Indulgent Frozen Dessert” pints.

Kevin Hart’s protein shake and supplement brand VitaHustle has received an undisclosed equity investment from private equity firm Axum Capital Partners.

As consumer scrutiny of ingredient labels intensifies, Cedar’s Foods is moving to strengthen its premium offerings with a new seed-oil-free certification across its entire Reserve portfolio.

Trek One Capital is expanding its holdings in plant-based CPG with a pair of acquisitions: flax milk brand Good Karma Foods and protein bar maker No Cow.

Goldy’s is using its inclusion as one of the few food brands brought aboard the Artemis II space mission to grow into the U.S.

This week, we’re diving further into the recent Sweets & Snacks Expo with new product galleries and the latest SPINS data, investigating the potential of small format retail, and letting our Fireball-infused dadbods hang loose. Hey, what more could you ask for?

In this week’s notable new products roundup, Three Wishes unveils its crunchiest launch to date, Grillo’s collaborates with PopUp Bagel, and Bucked Up makes its first foray into the snack aisle.

3 Farm Daughters is working to capitalize on the rising interest in simple-ingredient, nutrient-dense foods with a U.S.-made and milled better-for-you, unenriched pasta that meets a range of emerging consumer demands.

Tyson Foods has named Jeff Schomburger as president and CEO, effective October 4, assuming the role from outgoing chief executive Donnie King.

The six-year-old brand markets an assortment of superfood spreads and snacks featuring chia seeds and dates. Its products are available nationwide at Whole Foods Market, Sprouts Farmers Market, Target, Walmart, Costco and more.