Marketing
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Featured Marketing Content
3 Farm Daughters Bets on Unenriched Pasta as Demand for Simple Ingredients Grows
3 Farm Daughters is working to capitalize on the rising interest in simple-ingredient, nutrient-dense foods with a U.S.-made and milled better-for-you, unenriched pasta that meets a range of emerging consumer demands.
[Exclusive] Elavi Goes National with Whole Foods Market; Launches Exclusive SKU
Elavi is expanding nationwide at Whole Foods Market, less than a year after landing its high-protein, gluten-free, vegan brownies in select regions of the natural retailer.
Target Taps Celebrity Chef For Good & Gather Collab
Target is expanding its Good & Gather store brand with help from celebrity chef Roy Choi and his signature Korean-American flavors.
Additional Content
TRUFF’s Label Refresh Marks Next Phase of Retail Push
TRUFF is reimagining the packaging that fueled its early direct-to-consumer buzz as it pushes further into brick-and-mortar retail, unveiling today a new label focused on flavor differentiation and accessibility.
New Products: Jack Link’s Introduces Carnivore Bites, MìLà Unveils ‘Biggest Product Expansion Yet’
In this week’s new products roundup, Jack Link’s introduces a bite-sized, protein-packed snack, Primal Kitchen launches its first-ever dairy-based offerings, and MìLà announces its “biggest product expansion yet.”
How Cold Chain Operators Are Turning a Market Shake-Up into Opportunity with The Fit Bagel
The operators behind Cold Chain 3PL are expanding into branded consumer goods with a standalone company, The Fit Bagel, betting they can turn a market gap created by BetterBrand’s abrupt shutdown into a disciplined opportunity built on operational rigor.
Why CPG Founders Write Cookbooks
What happens when a CPG founder authors a cookbook? And what is the return on investment for the business?
CPG Week Podcast: A Corporate Curveball And Combat-Ready Protein Bars
This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Brad Avery discuss the latest development in Kraft Heinz’s breakup plans, new funding and partnership for Patrick Mahomes-backed Throne Sport Coffee, a protein bar developed for mixed martial arts athletes, and what’s next for Lance Collins’ Accelerator Active Energy.
TRUFF Debuts Its First Mild Hot Sauce
Truffle-enhanced condiment brand TRUFF is broadening its reach with non-heat-seeking consumers by introducing its first ever Mild Hot Sauce.
New Products: Coconut Cult Teams Up with MALK, Bitchin’ Sauce Goes Beyond Dips
In this week’s new products roundup, Purely Elizabeth enters the world of ingestible beauty, Coconut Cult joins forces with MALK and Bitchin’ Sauce ventures beyond the refrigerated aisle.
Marketing: Khloud Teams Up With Hot Girl Pickles For Galentine’s Day
Khloé Kardashian’s better-for-you snack brand Khloud is tapping into the dill pickle flavor craze with its latest addition; Factor and Perfect Snacks tap Olympic athletes.
FoodStory Punches Into Protein Bars With UFC Backing
FoodStory Brands is fighting its way into the crowded protein bar category through a new strategic partnership with UFC, the global mixed martial arts organization.
CPG Week Podcast: A Better Bagel Bootleg And Barron Trump’s Beverage Bet
This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Lukas Southard dig into the latest development surrounding the beleaguered maker of The Better Bagel, Barron Trump’s involvement in a beverage startup and the recent departure of Impossible Foods’ chief executive. The podcasters also review the impact of deflated cocoa prices on chocolate makers and consumers at the checkout.

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