Review: Prime Bites Mini Muffins Brings Big Protein Payload In A Small Package

Prime Bites Protein Mini Muffins

As protein remains in constant demand, Prime Bites offers up better-for-you alternatives for sweet-toothed consumers with its Mini Muffins line, coming in Birthday Cake, Blueberry, Chocolate Fudge and Chocolate Chip varieties. With 15 grams of protein and 5 grams of collagen per 3-count package, this snackable line promotes its low sugar and “fluffy” texture as selling points.

Things that stand out:

• The texture across flavors is certainly fluffy, and at times dense for those who prefer chewier confections.
• The nutrition benefits deliver, with a balanced dose of protein that helps the consumer feel satiated after eating.
• Packaging is clean and concise, with a good use of color and product imagery.

Things to consider:

• Though low in sugar, the use of stevia and other sweeteners can at times leave an aftertaste that lingers for several minutes.
• The use of erythritol is may be an issue for some, given alerts raised about its potential health impacts.

Rating:

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