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Elevator Talk: The Matzo Project Reinvents a Traditional Jewish Snack

Our Elevator Talk pitch series showcases the up-and-coming food brands you need to know. Meet the founders behind the hottest brands hitting the market and hear their plans to stand out on shelf. You can catch this series on NOSH and Instagram TV, with new pitches shared every week.

Ashley Albert is the co-founder of The Matzo Project, a company that’s bringing artisanship and personality to a traditional Jewish food. Through humorous branding and fun flavors, the company is reaching beyond the Jewish consumer base and tapping into a wider audience. Founded two years ago, the brand is available in 700 specialty stores around the U.S. and has recently expanded into Spain. The founders are looking for a strategic partner that can help them scale operations and guide them through their next phase.


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