Wholly Veggie Debuts Plant-Based Mozzarella And Cheddar Sticks Made With Upcycled Cauliflower
TORONTO — Wholly Veggie’s Plant-Based Mozzarella and Cheddar Sticks are available nationwide at Sprouts Farmers Market, and rolling out at key retailers across Canada. 
Following the success of the brand’s Cauliflower Wings, their new Mozzarella and Cheddar sticks bring another must-have plant-based snack to your freezer. Two stretchy, new to market plant-based cheeses, Mozzarella and Jalapeno Cheddar, are coated in the brand’s patented gluten free coating system, and paired with Marinara and Jalapeno Crema dipping sauces, respectively.
The tasty snacks are also the brand’s first foray into tackling the issue of imperfect produce and food waste, in partnership with Canadian-based Outcast Foods. The
crumb on both products is created from upcycled cauliflower powder, sourced from imperfect cauliflower—which helps divert food waste into a value-add product.
“This is a terrific example of two great brands coming together to create impact while giving consumers the delicious, plant-based products they are seeking out,” says Johnathan Bonnell, Co-Founder, Wholly Veggie. “We see this as just the beginning of integrating upcycled Outcast ingredients into products that we continue to bring to the shelf through this partnership.”
Outcast Foods CEO Dr. Darren Burke adds: “There’s no question that we are seeing a significant shift both from the consumer and from brands who want to be part of creating a more sustainable food value chain. Collaborations such as this one represent the future of the food industry.”
The launch with Sprouts Farmers Market comes quickly after Wholly Veggie’s national launch with Whole Foods. Wholly Veggie is now distributed in over 5,000 stores across North America, with plans to double its retail footprint through continued U.S expansion in 2022. Wholly Veggie’s retail distribution is complemented by its e-commerce platform, which ships directly to customers across the United States.
About Wholly Veggie
Wholly Veggie was founded on the belief that the world would be a better place with more vegetables on our plates. The brand’s line of products includes plant-based patties, pizzas, and cauliflower wings. For more information on Wholly Veggie and where to find their products, visit WhollyVeggie.com.
About Outcast Foods
Outcast Foods is a plant-based technology company that takes misfit, unsellable or cast-off produce and turns it into clean, sustainable, nutrient-dense food for wholesale, retail and consumer use. B2B products include upcycled fruit and vegetable pieces and powders, and customized blends of powders. DTC branded products include various formulations of upcycled plant-based proteins, vitamins, and greens that give customers peas-of-mind that they are eating their way to a more sustainable future. Outcast Foods branded products are available online and at select retailers across Canada and the U.S. and upcycled ingredients wholesale direct from the company.
For More Information:
https://whollyveggie.com/
