Los Angeles, Calif.– Foodstirs, a modern baking solution that makes it easy and delicious to bake sweet, homemade memories in the kitchen with loved ones, is satiating breakfast-lover’s palettes with the launch of Organic Sunday Stacks Pancake Mix. The first pancake mix in the Foodstirs line of organic and GMO-free quick-from-scratch mixes and kits, Foodstirs Organic Sunday Stacks Pancake Mix is made with chemical-free ingredients that never sacrifice ingredient integrity for flavor. Natural Products Expo West attendees are invited to be the first to sample and meet the co-founders at Foodstirs’ Modern Baking Room at the Hilton Convention Center, Mezzanine 6 March 10-11.
Show attendees are also invited to attend Foodstirs’ speaking session, “Tips from the Top: Advice from Industry Pioneers,” where co-founders Galit Laibow, Greg Fleishman and Sarah Michelle Gellar will share insights on growing a healthy brand and successfully disrupting the stagnant $4.7 billion baking mix industry. The session will be held on Saturday, March 11 at 1:45 PM in the Marriott Grand Ballroom, Salon G.
“Nearly every family has a box of pancake mix in the pantry, but there’s been very little innovation to meet the growing demands of modern, millennial parents looking for organic options with ingredient transparency, but that still taste amazing,” said Galit Laibow, CEO and co-founder at Foodstirs. “As a busy mom, I always want to give my kids the best and bake from scratch, but know that’s not always realistic. Our Foodstirs Organic Sunday Stacks Mix was crafted out of my personal desire to create everyday moments with my children during the most important meal of the day – breakfast. I know there are millions of parents who share the same feeling, which is why we’re so excited to launch this new mix that not only uses high quality ingredients that parents can feel good about sharing with their families, but cooks up delicious, fluffy stacks in minutes every time.”
Created to help parents easily whip up the perfect flapjacks in big batches on the weekend or during the week before school, Foodstirs Organic Sunday Stacks Pancake Mix is ready in five easy steps. Continuing the brand’s steadfast dedication and passion for clean ingredients and direct sourcing, Foodstirs Organic Sunday Stacks Pancake Mix is USDA Organic and uses Wholesome!™ cane sugar, organic unbleached heirloom flour and organic sunflower oil. A simple-to-make vegan mix, Foodstirs Organic Sunday Stacks Pancake Mix creates plates full of light, fluffy pancakes that are ready in minutes. Like all Foodstirs products, the new pancake mix is free of artificial preservatives, colors and flavors.
Foodstirs will also be showcasing its recently debuted Foodstirs Organic Vanilla Frosting Mix and Foodstirs Organic Brooklyn Salted Chocolate Chip Brownie Mix at its Modern ‘Bakery’, among its full portfolio of baking mixes and kits. Fusing together the convenience of traditional baking mixes with ultra-premium ingredients, Foodstirs baking mixes use ethically-sourced ingredients including Wholesome!™ Biodynamic® cane sugar responsibly grown in Paraguay, Equal Exchange® organic fair trade cocoa and chocolate, and organic unbleached heirloom flour grown in the USA.
Foodstirs Organic Sunday Stacks Pancake Mix will be available at retailers nationwide in March and online at www.Foodstirs.com with an SRP of $5.99. For more information or to purchase the new mix, please visit www.Foodstirs.com.
Recognized as a 2017 CNBC Upstart 25 winner, Foodstirs™ was founded by Galit Laibow, Greg Fleishman, and Sarah Michelle Gellar, all working parents who felt touched by the distinctive way baking helps shut off the outside world and truly connect with their children in the heart of the home – the kitchen. The company’s first-to-market full-gluten organic and GMO-free baking mixes and kits are made with the highest-quality, clean and ethically-sourced ingredients for seriously delicious baked goods that never sacrifice product integrity for taste. Each quick-from-scratch product can be made in six steps or less and are also free of artificial preservatives, colors and flavors. Find Foodstirs kits and mixes online, and at stores in the baking aisle. For more information, please visit www.Foodstirs.com, ‘Like’ us on Facebook, or follow us on Instagram, Twitter or Pinterest.