Omsom

DayDayCook has partnered with prepared-meal producer Hewen Agricultural Technology Limited today to scale its ecommerce, foodservice and DTC business across mainland China.

The most popular stories on Nosh this year represent a balanced diet of turmoil and triumphs. A handful of acquisition announcements captured readers’ attention, in addition to some ongoing bagel drama and a legal battle over peanut butter and jelly sandwiches. Read on for the good, the bad and the cringey. 10. Rainforest Distribution Acquires… Read more »

On the CPG Week podcast, the team discusses BevNET Live Summer, the planned merger of BlueTriton and Primo Water as well as DayDayCook’s acquisition of Omsom.

Asian sauce and noodle brand Omsom announced today it has been acquired by growing multi-Asian food brand platform DayDayCook. The deal will consist of a combination of DDC cash and stock which will be paid out over a four-year term. Five non-executive employees of Omsom have been granted 160,000 shares of DDC’s Class A Ordinary… Read more »

Omsom is taking its unique branding approach to the quick-ready meal category with a 4-SKU line of Saucy Noodles, marking the brand’s first major line extension since the company hit the market in May 2020.

In this week’s roundup: A new report finds consumer perceptions of MSG are shifting, Nestle and Cargill invest $15 million into regenerative ag projects, Mila partners with Simu Liu, Faiir Initiative publishes warning for livestock producers and Last Crumb goes gluten-free.

A new generation of AAPI owned and operated startup brands have launched online and in-store recently, sporting premium and better-for-you versions of products that look to reclaim the heritage of and rebuke stereotypes about Asian cultures and Asian foods. With vibrant, modern branding and messaging and an emphasis on authentic flavor, brands have emerged to sell new takes on classics.

From sourdough crisps to apple cider balsamic vinegar to banana bread latte powders, this week’s new food innovations cover a wide array of categories. Check out this gallery for notable new items including a collaboration between Chubby Snacks and tbh and holiday-inspired releases from SkinnyPop and Blue Diamond.  

Over the past two years visibility and support for mission-driven companies has been on the rise as consumer demand for purpose-forward products increases. To further support these interests, CPG companies and retailers both large and small have introduced a range of opportunities to help jumpstart emerging brands for long-term success.

In this distribution roundup: Clio Snacks rolls out to Kroger stores, adding three new SKUs; Mason Dixie brings breakfast sandwiches to Sprouts; CHKN Not Chicken expands retail reach; and more.

Omsom co-founder/CEO Vanessa Pham spoke about the company’s vision to break long-standing barriers in the ways ethnic food is perceived and sold, and how the brand became one of the most publicized startups in recent memory. We also feature an interview with Caroline Cotto, co-founder/COO of Renewal Mill, an upcycled food brand that markets ingredients and finished products.