CaPao

At the annual Consumer Analyst Group of New York (CAGNY) conference this week, leading CPG companies discussed their 2019 results — and plans and strategies for the future. For many, those plans include meeting consumer demand for wellness-oriented products with more offerings, especially in snacking and alternative protein.

2019 saw brands take a step beyond better-for-you, seeking to infuse healthy products with additional (functional) benefits. The year also featured acquisitions, investments and product launches as brands both large and small try to better align themselves with an increasingly engaged consumer base.

From starting unique, disruptive brands to navigating the process of securing investment, day one of NOSH Live Winter 2019, held today in Santa Monica, California, provided fresh perspectives from industry leaders on finding a successful route to market in a rapidly changing food industry.

Albertsons moves Plated to private label, Honest Tea co-founder to focus on Beyond Meat, Mondelez studies snacking and more in this week’s Checkout.

With the test of two new snack lines, Dirt Kitchen and CaPao, Mondelēz’s SnackFuture’s division is dipping its toes into some of the most current entrepreneurial go-to market strategies. “What you’re seeing is really us bringing to life [our] motto of putting the consumer at the heart of things, disrupting how we do things, and acting like [a] startup,” Brigette Wolf, SnackFutures’ head of innovation, told NOSH.