New Products: JELL-O Does Plant-Based, Pringles Collabs With Miller Lite

In this week’s notable new products roundup, JELL-O ventures into the plant-based dessert space, Sprinkles Chocolate takes inspiration from a classic campfire treat, and Pringles partners with Miller Lite.

AeroFarms

Vertical farm AeroFarms unveiled Micro Bok Choy – adding a new crop to its selection of microgreens with “mellow, clean flavor with hints of sweetness.” The new microgreen is available at retailers nationwide, including Whole Foods Market, Giant Food and H Mart. For more information, visit aerofarms.com.

JELL-O

JELL-O has made its first foray into the plant-based dessert space with Oat Milk Chocolate Pudding. The brand claims the oat milk’s “creamy consistency and mild flavor” helped it recreate its signature taste and texture in a vegan format. JELL-O Oat Milk Chocolate Pudding is currently rolling out to retailers nationwide. For more information, visit kraftheinz.com/jell-o.

Laird Superfood

Laird has unveiled its latest superfood instant latte flavor: Vanilla. The new offering is crafted with the brand’s Performance Mushroom Blend (lion’s mane, cordyceps, chaga and maitake extracts), vanilla bean powder and Aquamin, a multi-mineral sea algae complex. Laird Superfood Vanilla Instant Latte is available on the brand’s website and Amazon for $19 per 8 oz. bag. For more information, visit lairdsuperfood.com.

Signature Wafer & Chocolate Co.

Signature Wafer & Chocolate Co. has launched two new SKIPPY Peanut Butter Wafer Bar flavors: Banana and Peanut Butter and Strawberry Jelly. The new varieties join the brand’s newly reformulated SKIPPY Peanut Butter & Chocolate Fudge Wafer Bar, which now features granola and chocolate chip toppings for “enhanced taste and texture.” Each bar contains 6 grams of protein and is free from high fructose corn syrup. For more information, visit signaturewafers.com.

Kencko

Kencko is venturing further into snacks with Fruit Snaps, available in Strawberry, Mango, Pineapple and Raspberry flavors. The crunchy fruit rolls contain 2.5 cups of fruit and 6 to 8 grams of fiber per serving. Kencko Fruit Snaps will soon be available on the brand’s website and Walmart.com. For more information, visit kencko.com.

Oat Haus

Just in time for what is arguably the biggest snacking “holiday” (4/20), Oat Haus has dropped its newest granola butter flavor: Brookie. As its name suggests, the new offering tastes like a mashup of gooey brownies and fresh-baked cookies. Consumers can purchase Oat Haus Brookie on the brand’s website for $12.95 per 12 oz. jar. For more information, visit oat.haus.

Sprinkles

Sprinkles Chocolate, the CPG arm of cupcake bakery chain Sprinkles, is seeking to bring a classic summer campfire treat to shelves year-round with S’mores Cupcake Cups. The new treat, which combines marshmallow-flavored frosting filling wrapped in chocolate and topped with graham cracker crumbs, is available at 1,125 Kroger stores nationwide and on the brand’s website. For more information, visit sprinkleschocolate.com.

Haribo

Gummy maker Haribo has updated its Starmix product in the U.S. to include two new double-layered foam shapes: the lemon-flavored Fried Egg and the raspberry-flavored Heart. The mix also features Goldbears, Happy Cola and Gummi Rings. The new Haribo Starmix is available at retailers nationwide. For more information, visit haribo.com/en-us.

Kate Spade x Target

American fashion house Kate Spade has partnered with Target to launch a limited-edition collection of candy and snacks, including Spade-Shaped Shortbread Cookies, Caramel Popcorn and Potato Chips Party Mix, Dark Chocolate Dipped Pretzel Rods, Strawberry Sweets Gummy Candies, Sour Spades Gummy Candies and Stylish Handbags Gummy Candies, among others. For more information, visit target.com.

Pringles x Miller Lite

Pringles has teamed up with Miller Lite to debut two new limited-edition flavors inspired by “beer-infused backyard barbecue favorites,” including Pringles x Miller Lite Beer Can Chicken and Pringles x Miller Lite Grilled Beer Brat. The LTOs will be available at retailers nationwide beginning in May. For more information, visit pringles.com/en-us/home.html.

Dave’s Killer Bread

Dave’s Killer Bread has expanded its product portfolio with the addition of Organic Sandwich Rolls in 21 Whole Grains and Seeds and Sandwich Rolls Done Right varieties. The former contains 16 grams of whole grains and 11 grams of protein per serving, while the latter has 10 grams of whole grains and 11 grams of protein per serving. Dave’s Killer Bread Organic Sandwich Rolls are now available at grocery stores nationwide with a SRP of $6.99 per 6-pack. For more information, visit daveskillerbread.com.

BonBon x Pippi Longstocking

BonBon Swedish Candy Co. is celebrating beloved book character Pippi Longstocking’s 80th birthday with the launch of Pippi’s Gold Coins. The LTO combines pineapple and apricot flavors with “an electrifying sour kick just as daring as Pippi herself.” Pippi’s Gold Coins will be available in 4.2 oz. bags at all BonBon locations and at select retailers nationwide. For more information, visit bonbonnyc.com.