The velocity and interest behind this popular fall flavor speaks to the potential power of seasonal limited time offerings as a strategy to boost sales for many emerging brands. And with digital data being more accessible than ever, brands are using pumpkin spice as a way of trying out short-term runs for the first time and to test out strategies in their digital marketing repertoire.
Natural brands are on the hunt to replace the mainstream confectionary in consumers’ Easter baskets this year. As the desire for cleaner, better-for-you products has become more mainstream and gained traditional retailer support, natural candy companies have hopped to capitalize on seasonal holidays.
Sunbelt Bakery, maker of delicious granola snacks that have a bakery-fresh taste with no preservatives, announced today that the company has added a gingerbread seasonal flavor to its line of chewy granola bars. The new Gingerbread Chewy Granola Bars are available now for a limited time nationwide.
Recently selected VegNews Company of the Year, Field Roast Grain Meat Co. is pleased to introduce two new vegan centerpieces this holiday season: The Smokey Forager’s Roast and The Celebration Roast with Traditional Bread Stuffing and Porcini Mushroom Gravy
Just in time for the holiday season, Jeni’s Splendid Ice Creams has released its 2015 fall flavor lineup. The limited-edition fall flavors can be shipped nationwide from jenis.com and are available by the pint in all 23 scoop shops as well as in grocery stores across the country.
Just in time for the festive Fall season, Talenti® Gelato & Sorbetto is bringing back its popular seasonal gelato flavor, Pumpkin Pie. This gelato blends brown sugar, cinnamon, nutmeg and pumpkin, and then adds real pie crust pieces. Talenti is also bringing back seasonal favorites: Old World Eggnog gelato, and Peppermint Bark.
Boulder Canyon Foods is bringing back it’s potato chip Thanksgiving meal with two kettle-cooked potato chip varieties inspired by the flavors of the season – Turkey & Gravy and Pumpkin Pie.
CLIF Bar unwraps its holiday energy bar offerings with a scrumptious new Hot Chocolate flavor to join other seasonal favorites: Iced Gingerbread and Spiced Pumpkin Pie. All three seasonal flavors are available nationwide while supplies last (SRP $1.39).