Rebranding
Featured Rebranding Content
Truly Indian’s Clean Label Push Meets Tariff Pressure
Truly Indian is working to find its footing as a provider of better-for-you Indian meals and appetizers. But the emerging business has found itself in the middle of an unexpected battle: the impact of tariffs.
Marketing: Bachan’s Unveils Bold New Look; Archer Rolls Out First National Campaign
Japanese barbecue sauce brand Bachan’s has unveiled a refreshed visual identity and packaging design centered around its octopus mascot, Octo.
This Saves Lives Goes ‘All In’ On New Brand With A Fresh $4M
Kristen Bell’s snack brand, f.k.a. This Saves Lives, is now All In Foods. The company emerged with its new moniker this month alongside announcing a fresh, $4 million cash infusion.
Additional Content
Man Cave Craft Meats Gears Up for Expansion & Reveals New Packaging
Man Cave Craft Meats is moving from its tent at the Minneapolis Farmers Market to grocery stores across the country. In less than a year, the brand grew from zero to more than 500 stores, with even more aggressive rollout plans for the future.
Lynnae’s Gourmet Pickles Launches Re-branding Initiative
Family owned and operated gourmet pickle company, Lynnae’s Gourmet Pickles today announced that the company is renaming its line of gourmet pickles to Mrs. Pickles, symbolizing the brand’s commitment to its rich family history and tradition.