Product Launch
Featured Product Launch Content
Inside Folkland Foods’ Journey From Organic Potato Fields to the Frozen Aisle
Folkland Foods started with a simple question: Can a multigenerational family farm turn its organic potatoes into a mainstream frozen product? The answer thus far is a resounding yes.
Nutrient-Dense Micro Meals, Small Indulgent Bites Fuel New Innovation
As consumers continue to demand nutrient-dense offerings and Americans increasingly take up use of GLP-1 drugs, broad-scale innovation tides across meals and snacks seem to be heading in a singular direction.
Deep Indian Kitchen Creators Debut New Thai Inspired Platform
Tem Toa is a new Thai-inspired frozen food brand launched by Deep Indian Kitchen and marks the creation of its new brand platform, Deep Brands.
Additional Content
As Caffeinated Snacking Grows, Moka Energy Launches Edible Coffee Bars
New edible coffee brand Moka Energy is using a proprietary process to turn whole coffee beans into a chocolate-like format.
New Products: Nestlé Toll House Takes to the Pitch, Sargento Does Lunch Snack Kits
In this week’s new products roundup, Nestlé takes to the pitch ahead of the FIFA World Cup 2026, Reese’s brings back a fan-favorite limited-edition flavor, and Sargento unveils a better-for-you twist on Lunchables.
Can Sourdough Be Scaled? Leaven Foods Is Betting It Can
Big Bread still hasn’t cracked the sourdough code, but San Diego-based biotech company Leaven Foods may have just created the secret ingredient to make true sourdough work at scale for home bakers and professionals alike.
![[Exclusive] Hot Ones Expands Into BBQ](https://d2azl42aua8mom.cloudfront.net/wp-content/uploads/2026/04/06103957/2026-04-06-square-1080x1080-1-150x150.png)
[Exclusive] Hot Ones Expands Into BBQ
The team behind Hot Ones’ branded CPG sauces is expanding beyond its flagship condiment type for the first time with a new line of spicy barbecue sauces.
New Products: Roots Farm Fresh Does Breakfast, Huer Foods Collabs with Cholula
In this week’s new products roundup, Roots Farm Fresh expands its frozen potato products into the breakfast daypart, Huer Foods and Cholula collaborate on “swicy” gummy candy, and Dr. Praeger’s expands its snack lineup.
Once Upon A Farm Beefs Up Portfolio With Five New Lines
Once Upon A Farm has added five new product lines to its portfolio of kids snacks and meals, claiming the launch marks its largest portfolio expansion to-date.
Create Lands $20M To Scale Into Creatine Hydration Powders
Creatine gummy brand Create Wellness is moving into powdered beverages with a $20 million investment led by Alliance Consumer Growth and Impact Capital.
‘Ndulge Bets on Frozen Greek Yogurt Bars as Protein Ice Cream Competition Heats Up
After building Keto Pint into a staple of the better-for-you freezer set for older, ketogenic and diabetic consumers, brothers Chris and Anthony Spencer have debuted a second act aimed at a different audience.
New Products: Mavericks Does Sandwich Cookies, Chobani Expands Flips Line
In this week’s new products roundup, Mavericks makes its first foray into the sandwich cookie category, Chobani expands its Flips yogurt line with a campfire treat-inspired flavor and Perfect Bar taps into two major trends. WA-CHAA! Peanut snack maker WA-CHAA! has expanded its lineup with two new flavors: Sichuan Barbecue and Salt & Sichuan Peppercorn…. Read more »
Once Again Targets Clean Protein Trend with New Peanut-Based Powder
Once Again is leaning into the protein craze in its own way. This month, the nut butter brand debuted a new Peanut Protein Powder made with a “first-to-market, proprietary peanut flour.”