Product Launch
Featured Product Launch Content
Nutrient-Dense Micro Meals, Small Indulgent Bites Fuel New Innovation
As consumers continue to demand nutrient-dense offerings and Americans increasingly take up use of GLP-1 drugs, broad-scale innovation tides across meals and snacks seem to be heading in a singular direction.
Deep Indian Kitchen Creators Debut New Thai Inspired Platform
Tem Toa is a new Thai-inspired frozen food brand launched by Deep Indian Kitchen and marks the creation of its new brand platform, Deep Brands.
NotCo Evolves CPG ‘Pain’ Into AI R&D Engine
NotCo’s “rollercoaster of evolution” has landed it at a point where its initial mission – to be the industry’s “AI-powered R&D engine” – is beginning to take shape.
Additional Content
‘Fake It Till You Bake It’: TikTok’s Dana Hasson Launches Baking Mix Brand Centered Around Convenience, Customizability
Social media content creator Dana Hasson today launched Homemade ish, a premium baking mix brand crafted for consumer convenience and customizability that operates under the tagline, “Fake it till you bake it.”
New Products: Crowdsourced Cookies & Blue Cheese for the ‘Blue Curious’
In this week’s roundup of notable new products, Myna Snacks unveils three limited batch cookie flavors inspired by its community, Treasure Cave seeks to help “blue curious” consumers ease into the classic blue cheese flavor profile and Goodles expands its lineup of gluten-free offerings.
Sauz Launches In Target With New SKU
Next-generation pasta sauce producer Sauz announced a major expansion that will bring the brand, along with a new SKU, to all 1,825 Target stores nationwide by the end of this year.
New Products: S’NOODS Releases Sweet Kugel Chips, Pitaya Hops into Smoothie Pops
In this week’s new products roundup, S’NOODS transforms a holiday favorite into a snackable chip, Pitaya unveils a new line of smoothie pops, and Lexington Bakes rolls out a seasonal lineup of four new product collaborations.
Former KIND Exec Launches Baking Mix Brand Built on Guilt-Free Shortcuts
Lindsay Hancock, the former SVP of sales at KIND, has launched My Better Batch, a line of premium baking mixes crafted to deliver homemade-tasting cookies.
Inside DeeBee’s Dip’ems Expansion
DeeBee’s has made a name for itself selling its core Freezie Pops product line, and now it’s looking to parlay its commitment to clean label, low-sugar treats into the snack set with the launch of Dip’ems.
Stoked Oats Expands Beyond Breakfast With Alt-Rice
Stoked Oats announced it is moving beyond the breakfast aisle for the first time with the launch of a new innovation today: Stoked OatRice.
New Products: Belgian Boys Do Breakfast, A.1. Spreads Some Steakhouse Butter, Plus Brooklyn Beckham’s Hot New Brand
In this week’s notable new products roundup, Jelly Belly evokes nostalgia through two new collaborations with toy giant Mattel, Belgian Boys makes its first foray into the grab-and-go category and Brooklyn Beckham – the eldest child of David and Victoria Beckham – enters the food and beverage world with his new hot sauce brand.
Fly By Jing Extends Chili Crisp Into The Noodle Category
Fly By Jing (FBJ) is trying its hand at a meal time product once again with today’s launch of Sichuan Noodles in Chili Crisp and Sweet & Spicy varieties.
New Products: Ithaca’s Black Bean Hummus & Graza’s ‘Grazola’
In this week’s new products roundup, Stouffer’s and Rice-A-Roni enter the shelf-stable mac and cheese category, Ithaca unveils its latest hummus flavor and Graza teams up with RIND Snacks to create “Grazola.”