New Product
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From MrBeast to Biltong: Meat Snacks Flex New Muscles at NACS
Legacy meat snack brands showcased simple formulations, grass-fed beef options and premium-positioned products at NACS last week.
CPG Week: Whole Foods Forecasts Top Trends. Plus, Death vs. Death
This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Avery dig into Whole Foods Market’s annual trends forecast and DayDayCook’s shift away from its recent brand acquisitions to focus on bitcoin. The podcasters also discuss the potential of a new food processing technology and the legal battle brewing between Liquid Death and Death Wish Coffee.
Pacha Goes Beyond Bread With Gluten-Free Tortillas
Gluten-free bread brand Pacha is launching a sourdough tortilla line after scaling its sprouted buckwheat products in Whole Foods.
Additional Content
IWON Organics Founder Mark Samuel Returns With ‘Deeply Personal’ New Snack Brand
IWON Organics founder Mark Samuel is launching a seed oil-free kettle chip brand that will take an unconventional distribution approach.
Crave New World Aims To Redefine Comfort Food
Will a Yuka-approved, high-protein, seed oil-free brand find favor with the everyday Kroger shopper? Crave New World is about to find out. The frozen food startup is charting a course into more than a thousand Kroger stores this fall after a successful soft launch in Pop Up Grocer and on college campuses in March.
Reviews: Eclipse Foods Mimics Milk; Plus, Smash Foods, Fancypants Baking
In this reviews roundup, we take a bite out of Smash Foods’ healthier twist on toaster pastries, Fancypants’ crispy cookies, and Eclipse Foods’ non-dairy milk alternative.
Nuts.com Charts First-Ever Course Into Retail With New Brand
Direct-to-consumer snack company Nuts.com is debuting its first-ever retail-ready brand, Pop & Sol. Initial offerings include four sweet nut and fruit blends launching at select ShopRite and The Fresh Market stores and four savory mixes exclusively on Target shelves.
MìLà Hits Retail ‘Inflection Point’, Expands In Frozen With Noodles
Frozen Chinese street food brand MìLà is platforming with noodle kits as it shifts its focus from DTC to a retail-first strategy.
Reviews: Talkback Heats Up Cookie Aisle; Plus, Utz, Mooski
In this reviews roundup, we gobble Talkback Snacks’ spicy shortbreads, Utz Lemonade Potato Chips and Mooski chilled oat bars.
Reviews: Blobs Go Sour; Plus, Two Spoons, Harken Sweets
In this reviews roundup, we take a bite out of Two Spoons’ no-sugar-added ice cream, Harken Sweets’ Lil’ Ones and Sour Blobs low-calorie candy.
Marketing: Fresh Looks For Xochitl, Fly By Jing And Firehook
In this marketing roundup, Xochitl, Fly By Jing and Firehook Crackers refreshed their respective brand looks as a number of brands employed new activations and partnerships to build brand awareness.
Reviews: Mings Springs Into Meals; Plus: Protein Pints, Bumpin Blends
In this reviews roundup, we check out Protein Pints ice cream, Mings frozen meals and Bumpin Blends’ Barbie collab.
‘I Didn’t Start Out Wanting To Reinvent JELL-O’: A Bite With Oddball Founder Sophia Cheng
Plant-based snack brand Oddball launched its clean-label, fruit-based jelly treats into Sprouts with a mission to change how U.S. consumers buy sweets.









