Marketing

Meat snack producer Stryve doesn’t just want to be the country’s leading biltong brand; it wants to be the manufacturer of choice for the growing category. The company last week announced the close of a $16.5 million round of funding to not only grow its own brand but to grow its manufacturing facilities as well.

Conagra, America’s fourth-largest food company, revealed upcoming product innovations, homing in on healthy and sustainable solutions for snacking and mealtime.

Latin-inspired food manufacturer Teasdale Latin Foods, which says it had about $20 million in retail sales last year, is trying to rethink its offerings for the next generation of shoppers and bring more differentiation to a typically commodity-priced category.

During the company’s annual Analyst Event last week, Hershey executives showed attendees why they think the company is positioning itself to become a leader in the e-commerce space — and what other brands can learn from its transformation to a digital-first operation.

From a Brooklyn-based chocolate brand’s abstract and artful new packaging to a complete rebrand for the maker of a crispy cereal treat, here are some of the new looks the NOSH team saw from the floor.

The lawsuit claims the brand misleads consumers with its front-of-pack design, and now the suit is driving many industry leaders to question what are the most effective ways to deploy clean label marketing strategies.

From a premium chip maker to a fig-filled cookie brand, here are some of the latest redesigns and rebrands in the natural snack set.

A month after the fruit bar maker was hit with a lawsuit centered around its clean label branding, the company is sporting a new look that more zealously embraces the same characteristics it was sued for.

Front-of-pack “clean labels” have become one of the most important ways for brands to demonstrate their whole food characteristics. But it’s also becoming a source of legal tension.

The caffeinated, green tea-based snack brand announced today that it has rebranded, revised its product line from bars to bites and has further built out it’s ordering system.